I'm joined by Tiago Forte, Founder at Forte Labs and bestselling author of ‘Building a Second Brain’ and The ‘PARA Method’. We talk about the necessity of building credibility online, the role of gatekeepers in information sharing, and why the B2B market could be a goldmine for online course creators. We cover the benefits (and drawbacks) of being an independent creator, how to leverage the media platforms of the world to your advantage, and why you need lead magnets. 00:00 Why Creators NEED to diversify.08:09 Cool non-Internet business ideas.11:41 Using a dumb phone - the ultimate productivity hack.22:30 The future of tech in 2024.25:15 Is Tiago Forte really creating a TV show?34:37 Multi-million dollar opportunities in B2B markets.38:00 Free B2B business ideas.44:02 Why you should stop building businesses in competitive spaces.51:15 Book recommendation: "Signs: Secret Language of the Universe" by Laura Lynn Jackson.