Episodes
Today, we’re exploring why leveraging newsletter marketing and building a newsletter audience for your small business can be more beneficial than relying solely on social media marketing — and how your web design can play a key role in building your newsletter audience, too. — Take 50% Off FloDesk — Hosted by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kelly Zugay⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠With Grace and Gold®⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ —...
Published 12/18/23
Your success in the luxury market isn’t just about your talent — it’s about presenting your business, your work, and your approach strategically and creating an experience that resonates with high-end clients from the first click to the last dance. Hosted by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kelly Zugay⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠With Grace and Gold®⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ — ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brand It, Build It...
Published 12/11/23
I’m excited to not only share why professional headshots matter — but also what types of brand photos you can ask for from your photographer to equip you for success! Hosted by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kelly Zugay⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠With Grace and Gold®⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ — ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brand It, Build It Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a chart-topping small business marketing podcast, equips you to build and grow...
Published 12/04/23
ChatGPT can be used in so many ways, unique to your creative business. Today, I’m excited to share 10 ways and 10 prompts for using ChatGPT in your creative small business. Hosted by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kelly Zugay⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠With Grace and Gold®⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ — ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brand It, Build It Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a chart-topping small business marketing podcast, equips you to build and grow...
Published 11/27/23
At With Grace and Gold, we’ve debuted an all-new, completely free Showit website template called Samantha Kay. In addition, all Showit website templates are 50% off using code THANKS, which means you can begin customizing your new Showit template for just $150. Visit withgraceandgold.com/shop to download our new free Showit template, Samantha Kay — or to take advantage of our biggest sale of the year, with all Showit website templates on sale for 50% off using code THANKS. Hosted by...
Published 11/20/23
No matter how long your to-do list may be, there are systems you can put in place to boost your productivity and help your creativity. There are features of your business you can automate or 'set and forget' as you continue working on and in your business as needed. Today, I'm excited to share systems you can add to your small business to help you stay productive and creative — and avoid burnout. Hosted by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kelly Zugay⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ of...
Published 11/13/23
We believe less is more when it comes to both brand design and web design, because, above all, your brand and web design are created for your audience — for your visitors to be seamlessly led toward confidently choosing your business. Today, we're excited to share why minimal web design matters for your small business. Hosted by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kelly Zugay⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠With Grace and Gold®⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ —...
Published 11/06/23
We'll explore why client testimonials matter, how to gather client testimonials effectively, and how to leverage them to attract more clients. Hosted by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kelly Zugay⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠With Grace and Gold®⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ — ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brand It, Build It Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a chart-topping small business marketing podcast, equips you to build and grow your creative small business with purpose...
Published 10/30/23
For many small businesses, holiday season preparation begins several months before the holiday season — planning sales and promotions, creating marketing plans and designing marketing materials, and even enhancing their website's search engine optimization with the holiday season in mind. As web designers, search engine optimization is a core piece of our process; we keep search engine optimization in mind every step of the way, to better ensure our clients' businesses are seamlessly...
Published 10/24/23
Hiring team members can seem like a daunting task, especially if you're feeling ill-prepared for bringing an additional team member on-board your business — but doing so can make a meaningful difference in your productivity, effectiveness, and even your long-term growth and success. Today, we're sharing 5 considerations, approaches, and ways to prepare for hiring team members within your business. Hosted by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kelly Zugay⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ of...
Published 10/16/23
It’s usually not enough to simply have a website, it’s essential to have a web design rooted in purpose, intention, and service — a space intentionally and strategically designed to help your business grow and thrive. When it comes to creating a web design with scaling your business in mind, where do you begin? Today, we’re sharing how to scale your small business through strategic web design. Grow Your Newsletter + Take 50% Off of FloDesk Hosted by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kelly...
Published 10/09/23
How authenticity becomes the cornerstone of a trusting relationship between your business and your prospective customers or clients, how relatability fosters engagement, and how having a clear message behind your business defines your brand’s purpose and equips your business to grow. Hosted by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kelly Zugay⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠With Grace and Gold®⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ — ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brand It, Build It Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠,...
Published 10/02/23
If you’re an online small business owner, you may be wondering how you can build trust, establish credibility, and foster connection solely through your online presence. Today, we’re excited to share how your web design can work effectively on behalf of your business — and help you to build and foster meaningful relationships with prospective, current, and former clients. Hosted by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kelly Zugay⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠With Grace and...
Published 09/25/23
One common question we hear in our creative community is: Should I choose a website template for my small business — or does my small business actually need a one-of-a-kind, custom web design? As professional web designers, we know and have seen first-hand the business-changing results professional brand and web design can create for small businesses, so today, we’re excited to share 5 ways to know it’s time to pursue a custom web design for your small business. Hosted by...
Published 09/18/23
As a small business owner, there are many ways you can choose for your business to stand out among others. Your competitive advantage — or advantages — are entirely up to you as the owner of your small business. One way to set your business apart is to create an elevated, luxury brand — a premium experience your customers and clients can trust in and benefit from. Today, we're sharing 5 recommendations for creating a luxury brand to connect with your preferred clients and grow your...
Published 09/11/23
Today, we're sharing why we believe Showit is the best website platform for small businesses — and if you're already a Showit user, how you can leverage Showit's key features to grow your small business. Hosted by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kelly Zugay⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠With Grace and Gold®⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ — ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brand It, Build It Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a chart-topping small business marketing podcast, equips you to build and grow your creative small...
Published 09/04/23
One common question we are asked at With Grace and Gold is: Do I need to hire a copywriter to compose copy for my new web design? While every design business is unique, With Grace and Gold offers clients a copywriting document with questions and prompts to guide the copywriting process. Currently, about 8 in every 10 of our clients will choose to use our provided copywriting prompts to compose their own copywriting, while about 2 in every 10 of our clients will choose to hire a professional...
Published 08/28/23
Managing your time well can make all the difference – especially for busy small business owners who need to effectively, efficiently, accurately manage so many key areas of their businesses. When you manage your time well, you can experience greater peace of mind about your workday, you can rest assured you’re serving your clients and customers well, and you can experience better work-life balance. So, here are our 5 tips for better time management. EPISODE SPONSOR: ⁠⁠Tidio⁠⁠ For online...
Published 08/21/23
Whether you’ve worked hard to create your new web design, or you’ve hired a professional web designer to create your new web design, chances are, you’re ready to see what people think! For meaningful reasons, we feel so passionately about asking the right people for feedback about your web design. Here is who we recommend asking for feedback and why. EPISODE SPONSOR: ⁠⁠Tidio⁠⁠ For online small business owners, it’s more important than ever to create user-friendly ways for your customers and...
Published 08/14/23
If we were to wave a magic wand over a web design, what would we do to instantly create a more elevated, polished, and cohesive design? That’s exactly what we’re exploring in today’s episode, where we’ll share 10 actionable ways to instantly elevate your web design. EPISODE SPONSOR: ⁠⁠Tidio⁠⁠ For online small business owners, it’s more important than ever to create user-friendly ways for your customers and clients to engage and get in touch. That’s why at With Grace and Gold, we use...
Published 08/07/23
Every small business is unique, but I’m a firm believer in how small, purposeful approaches can make a big difference in the way your business operates overall. While small business ownership is rarely easy, there are key ways we can make our journeys as small business owners easier. Let’s explore 5. EPISODE SPONSOR: ⁠⁠Tidio⁠⁠ For online small business owners, it’s more important than ever to create user-friendly ways for your customers and clients to engage and get in touch. That’s why...
Published 07/31/23
Whether you’ve designed your brand, or you’ve hired a professional designer to design your brand, one common question we receive is: How do I effectively use my new brand details within my web design? Or if you’ve tried to use your brand details within your web design, why aren’t the details coming together the way you thought they would or should? EPISODE SPONSOR: ⁠⁠Tidio⁠⁠ For online small business owners, it’s more important than ever to create user-friendly ways for your customers and...
Published 07/24/23
If you’ve ever created your brand design – or hired a professional designer to create your brand design – it’s likely you’ve heard of color psychology. But what is color psychology, and how does it play a role in your unique business and brand? EPISODE SPONSOR: ⁠⁠Tidio⁠⁠ For online small business owners, it’s more important than ever to create user-friendly ways for your customers and clients to engage and get in touch. That’s why at With Grace and Gold, we use ⁠⁠Tidio⁠⁠ — a user-friendly,...
Published 07/17/23
For small business owners who are seeking new ways to generate revenue, who serve as educators in their field, or who aim to serve their audience in unique, educational, or encouraging ways, affiliate programs can make a meaningful difference in their revenue, credibility, and overall success. That’s why, today, we’re excited to share 5 ways to earn more from affiliate programs – creative ways you can make the most of the affiliate programs you are a part of, or seek out affiliate programs...
Published 07/10/23
In earlier episodes, we’ve explored how blog content creation can enhance your Search Engine Optimization… so today, we want to share about a different benefit of blog content creation: how you can successfully and strategically monetize your blog to earn more revenue on behalf of your business. EPISODE SPONSOR: ⁠⁠Tidio⁠⁠ For online small business owners, it’s more important than ever to create user-friendly ways for your customers and clients to engage and get in touch. That’s why at With...
Published 07/03/23