Business Psychologist Michael Costello meets one of the most influential thinkers on leadership of our era…Mr Jim Collins (who rarely gives an interview!).  Having authored or co-authored six books that have sold in total more than 10 million, Jim is releasing Beyond Entrepreneurship 2.0 to crack the challenge 'How do you turn your business in to an enduring great company?' Reed Hastings at Netflix stated that the original book had more influence on his leadership than any other person or any other book.  Jim shares his thoughts on his time with Steve Jobs (during Jobs's wilderness years at 'NeXT') but also shares lessons from leaders at Xerox, Gillette and Netflix on what they did to grow personally & challenge their business.  The conversation pulls on the leadership behaviours of George Washington, Winston Churchill and President Kennedy to break the challenging business issues of today & offer a perspective on what we need from the American President Joe Biden during the Covid Crisis.  Podcast notes: Website: www.https://www.jimcollins.com     Twitter:  https://twitter.com/level5leaders B.E. 2.0 (Jim Collins & Bill Lazier): https://www.penguinrandomhouse.com/books/538708/be-20-beyond-entrepreneurship-20-by-jim-collins-and-bill-lazier/ References:  Jim Collins “Good to Great”: https://www.jimcollins.com/article_topics/articles/good-to-great.html John Gardner: https://www.brainpickings.org/2014/07/14/self-renewal-gardner/ The Stockdale Paradox / Jim Stockdale: https://www.amazon.co.uk/Love-War-Jim-Stockdale/dp/0553253166 Ron Chernow – George Washington: https://www.amazon.co.uk/Washington-Life-Ron-Chernow/dp/0143119966 In Search of Excellence: https://www.amazon.co.uk/Search-Excellence-Americas-Best-Run-Companies/dp/1861977166 Robert Kennedy: https://www.goodreads.com/book/show/342103.Thirteen_Days Ed Catmull: https://www.amazon.co.uk/Creativity-Inc-Overcoming-Unseen-Inspiration/dp/0593070097 Anne Mulcahy: https://discoveryourtruenorth.org/anne-mulcahy-just-keep-fighting/ Image Credit: MATT NAGER FOR THE WALL STREET JOURNAL If you enjoyed the podcast please like and share!  If you would like to be on the podcast and have great business insights to share get in touch at admin@workplaceevolution.   Thank-you for listening! You can find out more about us at the following addresses: The Workplace Evolution podcast is brought to you by Workplace Evolution Ltd - The Natural Selection for Workplace Solutions!  Michael Costello is the Managing Director of Workplace Evolution based in Lancaster, UK --- Send in a voice message: https://anchor.fm/jointheevolution/message