Description
Ethena Founder: Growing to a $10B Protocol Valuation in 1 Year
In this episode, we sit down with Guy Young, the founder of Ethena, to dive deep into the world of
crypto and DeFi.
Ethena is a groundbreaking synthetic dollar protocol built on Ethereum, and it’s shaking up the space with a crypto-native solution that doesn’t rely on traditional banking systems.
In this conversation, we dive into:
- The vision behind Ethena and the quest for creating a new form of money
- Guy’s biggest predictions for the next 12 months in the crypto space
- The story behind Ethena’s explosive growth to a $10 billion protocol in just one year
- The importance of building during market lows and the contrarian mindset
- Guy’s thoughts on the role of speculation, meme coins, and the future of DeFi
- The challenges and innovations in the world of stablecoins and synthetic assets
And more!
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Connect with Guy 👇
Twitter: https://x.com/leptokurtic_
LinkedIn: https://www.linkedin.com/in/guy-young-a11914279/
Connect with Ethena 👇
Twitter: https://x.com/ethena_labs
Website: https://ethena.fi/
Connect with Kevin & When Shift Happens👇
Instagram: https://www.instagram.com/kevinwshpod/
Linkedin: https://www.linkedin.com/in/kevinfollonier/
Twitter (X): https://twitter.com/KevinWSHPod
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Contents of the Video
0:00 Ethena: Guy Young
1:39 Building Discipline
5:09 Introducing Guy Young
5:28 Escaping Harsh Market Conditions
7:47 Gem Hunting in a Bear Market
9:43 What Ethena Labs do Differently and its Impact
11:51 Importance of Decentralization at Different Layers
13:03 Most Important Skills to Success and the Risk to Being the Smartest
14:55 Mindset Towards Building a $10 Billion Project
17:02 SwissBorg Partnership
19:20 Having a “Boring” Daily Routine is Key to Greatness
20:01 Fiat Stablecoins: USDT and USDC Surviving the Bear Market
22:01 Why is Synthetic Dollar so Important in DeFi
23:06 The Practical Approach to Crypto and DeFi Innovations
25:43 How was the Synthetic Dollar Created
27:34 Cash and Carry Trade within Crypto and What Can Go Wrong
29:34 USD Size at Which it Becomes Too Big for Synthetic Dollar
32:44 False Knowledge Leading to Trouble, in Ethena and in Life
34:27 Mantle Partnership
35:50 What is the Worst Thing that Could Happen to Ethena and USD
37:44 Market Structure Response on Meme Coins
39:14 Creating our Own Form of Money Within Crypto
40:01 Ethena Vision for the next 12 Months, Marketing vs Product
42:11 Synthetic Dollar: Stablecoins (ETH) and Centralized Exchanges
43:25 Astar Network Partnership
44:14 Synthetic Dollar: Possible Different Architecture
45:48 Building a Controversial Product and Dealing with Backlash
49:07 Risks to Being Crypto Founder and A Possible Failing Product
52:10 Understanding Attention Economy to Perform a Successful Token Launch
53:44 Sustainable Hype Post-Token Launch and Community Building
56:18 Why Don’t Other Founders Reward Their Users?
58:09 Crypto Alpha: What is PENDLE?
59:42 Crypto Alpha: The MANTLE Approach
01:00:56 Getting into Routine and Habit
01:01:53 Biggest Prediction for the Ne
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