Chris and Heidi Powell have been in the business of transforming lives for a long time. Their television show Extreme Weight Loss helped people lose weight and transform their lifestyles. Since the show, they have put their weight training effort into building a fitness and lifestyle app- The Transformation App. See how they went digital with their workouts and weight training. 

When it comes to social media marketing, it is important to keep your content full of fresh pictures and stories, which can quickly become expensive. The founder of Social Native has created a way to keep up the content and keep down the cost. He’s enlisting customers to supply the content and earn money for themselves. See how he’s built what is being called “the uber of content.”

You know Kristin Cavallari from reality TV, but she has recently become a well-known name as an entrepreneur. She founded lifestyle brand Uncommon James and opened her first brick and mortar store in Nashville, Tennessee. She shows us how she launched her company and became a business owner. 

Speeding through airport security is easier than ever thanks to Caryn Seidman-Becker and the CLEAR lanes at your airport. Becker took a leap of faith when she bought the company out of Bankruptcy in 2010. She is now the CEO of the successful business that is being implemented to theme parks and stadiums. She talks with us about the risks she took and where the future of CLEAR is headed.

Actress Jennifer Garner has taken her work to the yogurt aisle. She is one of the founders of organic baby food company Once Upon A Farm. This Biz Star talks with us about becoming an entrepreneur and why she was passionate about the baby food industry. 

He’s the biggest star on a skateboard, and at 50, he’s still doing the tricks that earned him the nickname, The Birdman. Today, Tony Hawk is referred to as an entrepreneur about as much as he’s called an athlete. We visited him in California to find out how he’s built a multi-million dollar empire and become a business star.

Kareem “Biggs” Burke helped Jay-Z and Damon Dash launch Roc-A-Fella records in the 90’s, which would sky rocket Jay-Z’s career. Biggs’ entrepreneurial spirit started as a kid on the streets of Harlem and has led him to now help grow dozens of businesses. We followed Biggs around as he wheels and deals to see what a day in the life of a mogul looks like. 

In 1997, the Hanson brothers ruled the airwaves with their hit song “MMMBop.” More than 20 years later, they’re still an active band releasing new music ever year. They’ve now ventured into new territory with beer. Find out how they made their way to “MMMhops.”

Adina Reyter founded her jewelry company, Adina Reyter, in 2001. In 2016 when her business was at the height of its success and she was planning to launch a new website, her son was diagnosed with ulcerative colitis. Adina had to go through the mental and emotional tolls of her son’s illness which prompted three surgeries. See how she kept up with the company she built while keeping her focus on her son’s health.  

Founded by Stanford professor Patrick Brown in 2011, the Impossible Burger is the plant based alternative meat patty. Brown and his team have set out to change the minds of meat lovers by creating meat directly from plants. Instead of going directly to the consumer, the Impossible Burger was authentically promoted by popular chefs and restaurants. It quickly gained popularity and is now carried in over 1600 restaurants and fast food carriers around the US. 

Staying up to speed with new technology advancements is what Baby Boomer Robin Raskin has been doing for over 40 years. Raskin runs Living in Digital Times, a convention and events company that focuses on tech. She is checking out the newest tech startups and future trends of technology at the Collision conference in New Orleans. Find out how she stays on top in the millennial-dominated tech industry. 

Actors Ravi Patel, Kristen Bell, Todd Grinnell, and Ryan Devlin never imagined they’d be starting a snack food company together but then they came across a world problem they couldn’t ignore. We sat down with two of these famous founders to talk about This Bar Saves Lives, how their day jobs help them get the word out and why they’ve decided to be anything but subtle about their mission. 

Ian Siegel worked in the startup industry when he realized he wanted to make the process of hiring employees easier. He co-founded ZipRecruiter with three friends and $50 worth of Google ads that said, “Post to multiple job sites with one submission”. After a positive response from the public, the company grew quickly and they were able to raise over $65 million. See how ZipRecruiter faced competition and stayed to their core values.

When Ryan and Adam Goldston launched their line of APL basketball shoes, they were expecting NBA stars to wear their product on the court as promotion. Shortly after the release of the APL sneakers the NBA banned them from the league due to unfair advantage. With this sneaker ban came unexpected media coverage and 9 months of inventory sold out within 3 days. See how Ryan and Adam kept their clients engaged and delivered on their promises with no shoes in stock.

Implementing healthy foods in the workplace is the main mission of the food outsourcing company, Leanbox. The New England based company supplies fresh fruits, snacks, coffee, lunches and more through a delivery service to mid-sized offices. With over 1,000 clients between Chicago and Boston, Leanbox is ready to expand to more major US cities and change the way the American workforce eats. 

The largest macaron company in the US, suitably called Woops!, started by accident. In 2012 four friends decided to sell the popular dessert at the Bryant Park Holiday Market. After unpredicted success, they quit their jobs to take on the macaron business full time. The founders have implemented a clear chain of command and focus on trust, compromise and leaving your ego at the door when it comes to management. 

When Annie Morhauser of Annie Glass heard her customers rave that their mothers loved her product, she knew she had to make a change. She held a focus group to brainstorm the rebrand of her glassware which led to the launch of her contemporary collection. She designed and launched an original product that is now attracting younger audiences. The glassware is sold in premium retailers like Bloomingdale’s, Bergdorf’s and Neiman Marcus across the country. 

b8ta, a new brick and mortar tech store founded by Vibhu Norby and Phillip Raub is collecting data on your shopping habits. Unlike a traditional store, b8ta’s business model is not built on sales. The store does not make money from selling the products, but from the brands selling the products who pay a monthly fee. b8ta is able to collect data on shopper’s interactions and traffic with products with their 150 in store cameras. They then relay the collected data directly to the manufactures...

College dropouts Jake Kassan and Kramer LaPlante took their watch company MVMT from a start up to an $80 Million company in just a few years by using key marketing and sales strategies through social media. See how they used social media influencers to promote their brand through platforms like Instagram and Facebook. 

Instagram is the fastest growing social platform and has the most engagement, which is why you should showcase your business here first. Branding and marketing strategist for creative entrepreneurs Jasmine Starr says that you need to have the feeling of your company through visuals and then add something more literal through your captions, which builds trust with your current and prospective customers. 

Men throughout history have embraced the idea of a work uniform, which helps to narrow down decision making at the start of the day. This process seems to be more simplified for men, but how can women incorporate a diverse work uniform into their wardrobe? Cuyana, a California based women’s clothing store helps women to do exactly that. Cuyana co-founder Shilpa Shah explains how women can create a sophisticated yet simple work uniform.

When Elizabeth Crouch hosted a baby shower she experienced troubles creating an aesthetically pleasing dessert presentation. With creative cupcake appearance in mind, she created the cupcake rack. Crouch introduces her product in an elevator pitch to Home Shopping Network’s Matt Demers and Dara Trujillo as a part of the American Dreams Program. Will Crouch’s cupcake rack entice the judges? 

Have you heard of conversational commerce? Dirty Lemon’s well-heeled, influential consumer has-- and they know you won’t find a bottle of the detoxifying lemonade at your local Whole Foods. The only way to get a bottle of Dirty Lemon is through its disruptive text to buy model. Here’s how the brand’s founder ditched the traditional distribution model for new success. 

The news media is abuzz with stories about the ways in which social media has been misused in recent politics. Political campaigns and companies spend big bucks to increase their social likes. However, is that ad spend worth it? Learn how Your Business unpacks that potential payoffs and pitfalls of social media for business.