COVID-19 has shifted the approach to fundraising in 2020. For nonprofits connected directly to the impact of COVID-19, their cause has never been more critical. For nonprofits not directly connected to COVID-19, there may be a sense of being disconnected as the population shifts its focus. Mo...

This week is a little more like 20 Minute Fundraising, as we're joined by Allen Davidov, Not-For-Profit Practice Lead at Environics Analytics. In this episode Maeve, Mo, and Allen break down using data to inform language, understanding your audience's values, and where to begin when incorporating...

The holidays have past and you’ve just finished some of your biggest campaigns of the year, but now it’s January and you’re gearing up to ask again. The question is, given your strong campaigns just in market and the fact that many donors have just given… how do you convince them to give again?...