Katy Milkman - How to Design Effective and Lasting New Year's Resolutions
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Description
In this week’s episode, Erik and Zarak tackle New Year's resolutions with Dr. Katy Milkman, associate professor of behavioral economics at The Wharton School at the University of Pennsylvania. They discuss behavioral concepts like habits, incentives, motivation, rewards, consequences, accountability, and commitment devices. Katy brings an engineering background to her current focus on quantitative social science research, such as how to help people create lasting and positive behavior change.
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