How Smucker is adjusting its media mix to reach Gen Z
Listen now
Description
JM Smucker’s CMO joins the Marketer’s Brief podcast to discuss how the company has shaken up its older brands, including Jif and Uncrustables.
More Episodes
Marketers from the brand discuss its launch, Opill's new WNBA partnership and more.
Published 05/01/24
Published 05/01/24
Chief Growth Officer Lee Anne Grant talks about the company’s evolution, new showroom and use of AI
Published 04/17/24
Links
Genres
Artwork or description wrong?
Request an update »
Updates may take a few minutes.
Do you host a podcast?
Track your ranks and reviews from Spotify, Apple Podcasts and more.
See hourly chart positions and more than 30 days of history.
Get Chartable Analytics »
See hourly chart positions and more than 30 days of history.
