Gareth Cliff is not only a controversial South African Radio DJ and a judge on DSTV’s hugely popular Idols South Africa, but also the Co-founder & President of Africa’s largest podcast producer, CliffCentral.com. His colourful journey within broadcasting led him to quit one of South Africa’s most lucrative radio gigs to launch a platform that now boasts over 40 podcast titles and garners over 100,000 downloads per week. In this conversation, Gareth unpacks the values that motivated his evolution from broadcaster to startup founder, and shares insights on what its like to be a pathfinder in Africa’s untamed new media landscape. Music Credits: All music by Brian Lupiya. Used with permission.