Episodes
In this episode of the Be More podcast, Tom Bassett and Paul Ginsberg discuss the importance of being a neurodiversity ally, exploring the definitions of neurodiversity, the role of allies, and personal experiences with neurodivergence. Paul shares insights on how to support neurodivergent individuals, the significance of listening to their lived experiences, and the skills necessary to be an effective ally. The conversation also touches on common misconceptions about neurodiversity and the...
Published 11/27/24
Published 11/27/24
In this episode of the Be More Podcast, Tom Bassett speaks with Matt Meyers, CEO and co-founder of EzProtect, about the critical importance of security within the Salesforce ecosystem. They discuss the multifaceted role of security, emphasizing that it is everyone's responsibility, from developers to janitors. Matt shares insights on password management, the necessity of multi-factor authentication, and the balance between security and usability. He also highlights common misconceptions about...
Published 11/20/24
In this episode of the Be More podcast, Tom Bassett and Gordon Lee delve into the role of a Solutions Architect within the Salesforce ecosystem, particularly in the nonprofit sector. They discuss the responsibilities, skills, and relationships that define the role, emphasizing the importance of trust, collaboration, and a learner's mindset. Gordon shares his journey from an accidental admin to a Solutions Architect, offering insights on how to navigate multiple roles, future-proof solutions,...
Published 11/13/24
In this episode of the Be More podcast, Tom Bassett and Allie Lawler discuss the Neurodivergent Trailblazers Community Group, exploring what it means to be neurodivergent and how the group supports individuals with diverse neurological conditions. They delve into the importance of inclusivity in the workplace, the benefits of using visual aids in Salesforce, and the significance of community engagement. Allie shares insights on resources available for neurodivergent individuals, the...
Published 11/06/24
In this episode of the Be More podcast, Tom Bassett and Kristian Margaryan Jørgensen delve into the critical topic of user adoption within the Salesforce ecosystem. They explore the role of an 'adoption guru', the importance of understanding user pain points, and the necessity of dedicated roles for driving adoption. Kristian shares valuable tips for aspiring adoption gurus, discusses tools and features that can aid in user engagement, and emphasizes the significance of empathy and...
Published 10/30/24
In this episode of the Be More podcast, Tom Bassett and Erick Mahle discuss the intricacies of lead scoring solutions, particularly in the mortgage industry. Erick shares insights on the importance of understanding lead scoring, the tools and technologies involved, and the iterative process of developing a scoring system. They emphasize the significance of feedback, data validation, and the qualities needed for success in lead scoring. The conversation also addresses common misconceptions...
Published 10/23/24
In this episode of the Be More podcast, Tom Bassett and Sarah Metcalfe delve into the role of a Chief Happiness Officer within organizations, particularly in the Salesforce ecosystem. They explore the importance of employee well-being, the science of happiness, and how fostering a positive workplace culture can lead to better outcomes for both employees and organizations. The conversation also addresses the challenges of toxic positivity, the significance of psychological safety, and the...
Published 10/16/24
In this episode, Tom Bassett and Saman discuss what it means to be more hands-on in the Salesforce ecosystem. Saman shares his experience as a senior software engineer and delivery lead at Okta, as well as the founder of CampApex.org, a platform that provides interactive hands-on lessons and challenges for trailblazers. They emphasize the importance of being an active learner and participant in your work and personal life. They also discuss the misconceptions around being hands-on and provide...
Published 08/21/24
In this episode, Tom Bassett interviews Luke White about document generation (DocGen) and its role in the Salesforce ecosystem. Luke shares his experience as the Operations Director at PDF Butler, an ISV in Salesforce. They discuss the different roles and responsibilities involved in using and implementing DocGen, as well as the importance of having a strong data model and corporate identity. Luke also provides tips for selecting the right DocGen tool and emphasizes the need for continuous...
Published 08/14/24
In this episode, Tom Bassett interviews Ankit Thakkar, a Slack chapter leader, about his role and experiences. Ankit shares his journey as a solution architect in the Salesforce ecosystem and his inspiration to become a Slack chapter leader. He discusses the responsibilities of a chapter leader, including organizing events, inviting speakers, and coordinating with sponsors. Ankit also talks about his exploration of Slack certifications and the benefits of being a chapter leader, such as...
Published 08/07/24
In this episode, Tom Bassett interviews Brian Shea, an independent consultant with over 12 years of experience in Salesforce. They discuss the role of an independent consultant, the day-to-day responsibilities, and the importance of networking and building relationships. Brian emphasizes the need for specialization beyond just technology, highlighting the importance of understanding industry-specific processes and cultures. He also shares advice for those looking to become independent...
Published 07/31/24
In this episode, Tracy Keeling, a Marketing Cloud Consultant at Capgemini, discusses the importance of managing oneself and saying no in order to be more productive and effective in a Salesforce-based role. She emphasizes the need to back up responses with information, data, and reasoning when saying no to different people at different levels. Tracy also highlights the importance of setting expectations, protecting one's time and projects, and having difficult conversations when necessary....
Published 07/24/24
In this episode, Vanessa Grant interviews Tom Bassett, the host of the Be More podcast. They discuss Tom's role as a Salesforce solution architect and his various contributions to the Salesforce community. They also talk about Tom's journey in the community, his approach to problem-solving, and the importance of saying no. Tom shares how he automates tasks in his personal life and what it means to 'Be More Tom.' The key themes of this conversation include community involvement, continuous...
Published 07/17/24
In this conversation, Joseph Kubon, a Salesforce Solution Application System B2B architect and author, shares insights on what it takes to be a successful author in the Salesforce ecosystem. He emphasizes the importance of understanding your audience, being open to feedback, and finding your niche. Joseph also highlights the need for collaboration and project management skills when co-authoring a book. He encourages aspiring authors to start small, focus on a specific area of expertise,...
Published 07/10/24
Maham Hassan, a organizer of Dubai Dreaming, shares insights into what it takes to organize a Dreaming event. She emphasizes the importance of building a team and distributing responsibilities among team members. Maham highlights the commitment and effort required to organize a successful event, dedicating 1-1.5 hours per day for planning and coordination. She also stresses the need for effective communication and relationship management with speakers, sponsors, and attendees. Maham advises...
Published 06/26/24
In this episode, Tom Bassett and Andrew Ermon discuss the importance of being more iterative in roles such as consulting and software development. They emphasize the need to embrace risk and ambiguity, and to trust the iterative process. They highlight the benefits of using the Salesforce platform for iterative development due to its declarative functionality. They also explore how being iterative interacts with different roles, such as admins, developers, and consultants. The conversation...
Published 06/19/24
In this episode, Megan Tuano, a senior technical business analyst, shares insights into the role of a business analyst and the skills required. She discusses the daily responsibilities of a senior BA, including running standups, working on the backlog, and meeting with clients. Megan emphasizes the importance of communication and relationship building in the role. She also highlights the significance of user stories and the ability to refine and improve them. Megan advises aspiring BAs to be...
Published 06/12/24
In this episode, Tracy, a Salesforce consultant in the hospitality sector, discusses the unique challenges and opportunities of implementing Salesforce in the hospitality industry. She highlights the importance of networking and leveraging connections to find clients, as well as the need to be curious and stay up-to-date with the rapidly changing Salesforce ecosystem. Tracy also emphasizes the importance of being able to adapt and communicate effectively with different stakeholders in the...
Published 06/05/24
In this episode, Tom Bassett interviews Sara Hernandez, a Solution Architect and the driving force behind Women Force IT. Together, they explore the transformative impact of the Women Force IT initiative, delving into Sara's journey as a pioneer in the field and the invaluable insights she offers to aspiring professionals. Sara eloquently underscores the pivotal role of soft skills and mentorship in empowering women navigating the Salesforce ecosystem. With clarity and conviction, she...
Published 05/29/24
In this conversation, Tom Bassett and Pete Lyons discuss CRM Analytics. They explore the different roles involved in a CRM Analytics project and the importance of understanding the business problem before finding a solution. Pete shares his journey of transitioning from a non-traditional background to becoming a CRM Analytics expert and offers tips for those interested in pursuing a career in this field. The conversation covers various topics related to learning and working with CRMA. The...
Published 05/22/24
In this episode, Tom Bassett interviews Adam Olshansky, a Salesforce MVP Hall of Famer and Salesforce Technical Architect at Google. They discuss Adam's role at Google, the responsibilities of being an MVP Hall of Famer, and tips for getting involved in the Salesforce community. Adam emphasizes the importance of finding ways to give back, whether through volunteering, presenting, or starting your own initiative. He also addresses the common misconception that MVPs know and do everything,...
Published 05/15/24
Join us on a journey through the world of Open Source Commons with Michael, as he shares his experiences and insights into the Salesforce Ecosystem. Discover the Power of Community collaboration and innovation in the nonprofit sector. Don't forget to subscribe for more inspiring stories and valuable tips! Useful Links; Salesforce.org Commons & Sprint Events Sprinty's Community Resources --- Send in a voice message: https://podcasters.spotify.com/pod/show/tomforce92/message
Published 05/08/24
Are you interested in becoming a Mulesoft Ambassador? Join us on the Be More Podcast as we explore what it takes to be an Ambassador with special guest Melissa Shepard, a Salesforce Certified Technical Architect and MVP. Discover the pathway to becoming a mentor and the exciting community involvement required to maintain your Ambassador status. Subscribe for more insights! More...
Published 05/01/24
Join us on the Be More Podcast as we delve into the exciting world of DevOps in the Salesforce ecosystem! From setting up environments to automating processes, we uncover what it truly means to be a DevOps professional. Subscribe for valuable insights and engaging discussions! --- Send in a voice message: https://podcasters.spotify.com/pod/show/tomforce92/message
Published 04/24/24