You might be surprised to hear that a majority of 17,000 fitness consumers listed "wellness" as their fitness goal for 2023. In this episode, Dr. J and Scott reveal how to incorporate that goal into your marketing, sales, and services to meet the ever-evolving needs of your clients.  ______________ Interested in BECOMING the ULTIMATE FITNESS COACH?! Find out more here 👇 https://healthybehaviorinstitute.com/ Give this video a thumbs up if you enjoyed listening 👍 #fitness #training #business  Thanks for listening to this episode - Understanding the Fitness Consumer of 2023 - Part 1 | Behavior Change Fitness Podcast 2023 | BUC #64