Professor Lee Edwards: Building bridges between theory practice as a driver of innovation
Listen now
Description
On this episode of Better Business Outcomes, Stephen Waddington from Wadds Inc. welcomes Lee Edwards, Professor of Strategic Communications and Public Engagement in the Department of Media and Communications at LSE.    They discuss: ·       Whether public relations is a force for good or a means for organisations to corrupt the public conversation? ·       Environmental, Societal and Governance concerns as a mean of greenwashing but also a way of building a better society ·       The impact of research on mental health and how to avoid becoming frustrated ·       Small events and communities as a bridge between public relations theory and practice and a means of learning ·       The power dynamic in public relations and its impact on issues related to diversity Presented by Sarah Waddington and Stephen Waddington For more information visit https://www.wadds.co.uk/ With thanks to our production partners at What Goes On Media
More Episodes
Published 03/01/23
On this episode of Better Business Outcomes, Sarah Waddington CBE from Wadds Inc. welcomes Clive Ormerod, CEO of Les Mills International.    They discuss:  ·      Les Mills International’s mission to create a fitter planet. ·      Its new partnership with Adidas and how it is helping Les Mills to...
Published 03/01/23
On this episode of Better Business Outcomes, Stephen Waddington from Wadds Inc. welcomes Emma Thwaites, Corporate Affairs Director, Open Data Institute. They discuss: How open data leads to better insights, decision making, innovation and societal impact Using open data to tell stories: ODI...
Published 02/22/23