This week, I'm privileged to share an enriching conversation with James Rhee, the transformative leader who authored "Red Helicopter:  Lead Change with Kindness (Plus a Little Math)."  In our latest episode of Better Place Project, we traverse the landscape of societal evolution, dissect the true measure of success, and unveil the human side of business often obscured by balance sheets. James, with his unique blend of empathy and analytical precision, provides us with a roadmap for systemic change, drawing wisdom from lessons learned from his parents, the gift of a red helicopter, and the historic turnaround of Ashley Stewart, a plus-size women's clothing chain. The journey to a meaningful life is often laced with childhood truths and the legacies we inherit. This episode peels back the layers of Rhee's personal anecdotes, from the formidable women who've shaped his path to the discomfort with societal elitism. It's a contemplative voyage through the principles that govern a balanced life, where intuition trumps comparison, and the scalability of teaching business concepts becomes apparent. The narrative extends an invitation to listeners, especially the youth and those at life's crossroads, to find meaning in daily work and to embrace success as a deeply human endeavor. We close with a powerful call to action: to nurture kindness in the face of adversity and to understand the complex dance of societal challenges.  Rhee's father's compassionate legacy as a pediatrician and entrepreneur echoes throughout this episode, guiding our discussion on leadership, feedback, and the quiet wisdom of kind business practices. It's not just about the hard-hitting economics; it's the unquantifiable moments of life that bring us together.  So join us on this journey, be moved by the stories, and let’s commit to treating each other with kindness, fostering a world that hopefully we will leave someday, better than we found it. To learn more about James, and to order his new book, please visit: RedHelicopter.com To learn more about the Cure Alzheimer's Fund, please visit: https://curealz.org/ Follow James at: Instagram: @IamJamesRhee To stay connected with Better Place Project and for updates and behind the scenes info, please follow us on social media: Website: https://www.betterplaceproject.org/ Instagram: @BetterPlaceProj To follow Steve on Instagram @SteveNorrisOfficial Facebook: Facebook.com/BetterPlaceProjectPodcast Twitter: @BetterPlaceProj Email: [email protected]