In this episode, we highlight the importance of the verbal side of your brand and why it is so important. Cris Johnson chats with us about strong copywriting and how to get it right for your website and email marketing campaigns. Cris Jonnson is not only a seasoned magician but he’s also a certified SEO Specialist who helps entertainers live their dreams. As the creator and host of The Professional Magician podcast, he brings decades of experience and expertise to magicians all over the world. Connect with Cris: theprofessionalmagicianclubpro.com  - The Professional Magician Club helps magicians book more shows at higher fees through more effective marketing. ___________________________________________________________________________________________ Get Billy's 54-minute Online Lecture plus 5 additional downloadables (75 total pages and worksheets) for just $14.95.  >>>>>>>> brandingentertainers.com/brandbetter