Episodes
Published 05/01/24
Join us as Alan Lomax, a distinguished real estate expert, delves into the advantages of passive investments in commercial real estate. From generating income through rentals to leveraging depreciation for tax benefits, Alan explains how ordinary investors can achieve extraordinary financial growth. Discover how you can participate in commercial real estate without the burdens of direct management and gain a comprehensive understanding of this powerful investment vehicle.
Published 04/24/24
In this episode, I sit down with Scott Cohen, VP of Marketing Strategy at Inbox Army and an expert with over twenty years in email marketing. We discuss the evolving landscape of email campaigns, the intricacies of regulatory compliance, and his personal experiences in managing high-stakes email marketing programs. Scott offers profound insights into creating impactful content that resonates with audiences and survives the strict scrutiny of spam filters.
Published 04/17/24
In this enlightening conversation with Arlen Robinson, co-founder of OSI Affiliate Software, we explore the transformative power of affiliate and referral marketing in building a loyal customer base and driving exponential growth. Arlen shares his journey from corporate consulting to the forefront of affiliate marketing technology, providing invaluable insights into leveraging social sharing, promo codes, and email-based retargeting to empower brands and turn customers into passionate advocates.
Published 04/10/24
Join us as we explore the e-commerce landscape with Chase Clymer, the mastermind behind Electric Eye. In this episode, we delve into Chase's journey from the music industry to becoming a Shopify expert, his unique approach to e-commerce strategy, and how his podcast, Honest E-commerce, plays a pivotal role in his business growth. Learn about the specialized services Electric Eye offers, including website redesign and conversion rate optimization, and gain valuable insights into maximizing...
Published 04/03/24
Join us as we explore the world of digital marketing with Rich Brooks, the founder of flyte new media and the Agents of Change. In this enlightening conversation, we dive into the inception and goals of the Agents of Change Digital Marketing Summit, the importance of building a strong online presence, and how such summits can foster community, offer incredible networking opportunities, and significantly enhance list-building efforts.
Published 03/27/24
This episode features Stacy Toth, who shares her transformative journey from being a high-ranking executive to a podcasting powerhouse and entrepreneur. Stacy discusses the challenges and rewards of transitioning to a work-from-home lifestyle, the importance of authenticity in personal branding, and the impact of podcasting on her life and others.
Published 03/20/24
In this episode, we sit down with Joanie and Steve Sigal, the visionaries behind the "Addiction Podcast - Point of No Return." With nearly 900,000 downloads and hundreds of impactful interviews, their podcast stands as a testament to the power of media in driving social change. We discuss their transition from corporate marketing to podcasting, the significance of addiction awareness, and the role of consistency in content creation. Their story is a compelling narrative of resilience, hope,...
Published 03/13/24
In this enlightening episode, Mischa Zvegintzov sits down with Jack Shitama to discuss the transformative approach to leadership known as the non-anxious presence. Delving into family systems theory and Jack's personal journey from entrepreneurship to spiritual leadership, they unpack the nuances of inspiring change without succumbing to the pressures of anxiety. Discover the keys to becoming a leader who navigates challenges with grace and empowers others through choice and calmness.
Published 03/06/24
This episode features an enlightening conversation with CJ Gilbert, who shares his profound knowledge on making websites work harder for your business. We delve into strategies that transform a website from a static page into a dynamic tool that attracts customers, enhances sales, and improves service efficiency. CJ emphasizes the importance of viewing your website as valuable real estate in the digital world, the only platform you truly own and control.
Published 02/28/24
In this insightful conversation, Mischa and Mara Cairo, Product Owner of Advanced Technology at Amii (Alberta Machine Intelligence Institute), delve into the transformative power of AI in driving social change and industry innovation. They discuss AMII's strategic initiatives in AI, the importance of public education on AI's potential, and how generative AI is influencing the technological landscape. This episode is a must-listen for anyone interested in the intersection of AI, social impact,...
Published 02/21/24
In this episode, Mischa sits down with Charles Cormier, an entrepreneur who is redefining lead generation through his unique blend of AI-driven cold outreach and podcasting. With an ambitious goal of interviewing 10,000 CEOs, Charles shares his journey, challenges, and the unconventional tactics that have led to his success. From facing educational system barriers to harnessing his ADHD as a superpower, Charles's story is one of resilience, innovation, and the relentless pursuit of goals....
Published 02/14/24
In this episode, Mischa Zvegintzov sits down with Martin Pietrzak, the visionary CEO behind Pinch Marketing, to discuss the evolving landscape of digital marketing in the tech and startup sectors. They explore Martin's two-decade journey, his firm's unique approach to B2B digital marketing, and the stories of resilience and innovation that have propelled his career forward. This insightful conversation sheds light on the power of strategic marketing, the role of content in customer...
Published 02/07/24
In this enlightening episode, our host Mischa Zvegintzov engages with Adam Rosen, the visionary behind EOC Works and Nomad Cloud. Adam shares his entrepreneurial journey, from selling his first tech startup to pioneering sales strategies for startups. His expertise in cold email marketing and support for nomadic entrepreneurs offers invaluable lessons for anyone looking to make their mark in the tech industry.
Published 01/31/24
In this episode, Mischa Zvegintzov interviews Rob May, a renowned entrepreneur and AI expert. They delve into Rob's journey in the tech world, his early interests in AI, and his pivotal role in AI-driven marketing solutions. The conversation covers the evolution of AI, its impact on business models, document analysis automation, and the ethical considerations of AI in military and societal contexts. Rob shares his views on the future of AI, its role in the workforce, and its broader societal...
Published 01/25/24
In this episode, I sit down with Barry Moltz, a seasoned expert in small business, author, and educator, known for his dynamic approach to business growth and resilience. Barry shares his journey, including his venture into the world of authoring, his media appearances, and his unique take on managing small businesses. We explore topics ranging from leadership challenges, the art of securing referrals, to the impact of storytelling in business. Barry's engaging anecdotes and practical advice...
Published 01/17/24
In this episode, Mischa Zvegintzov sits down with Danny Maloney, the CEO and founder of Tailwind, to explore the transformative power of AI in marketing. Danny discusses how Tailwind is helping small businesses and solopreneurs by automating and optimizing marketing strategies. From creating content to managing ad budgets, Tailwind is making it easier for businesses to reach their target audience effectively. Danny shares success stories, insights on the future of AI in marketing, and tips...
Published 01/10/24
In this episode, we sit down with Sarah Santacroce, an experienced LinkedIn consultant who has transitioned into a conscious business coach. Sarah discusses the importance of empathetic and kind business practices, advocating for a more humane approach to marketing. Drawing on her extensive experience as an author, podcaster, and coach, she challenges the traditional norms of marketing and offers fresh perspectives on how businesses can align their marketing strategies with their core values....
Published 01/03/24
In this episode, Mischa Zvegintzov engages in a compelling conversation with Joel Stevenson, a veteran in sales and leveraging technology for productivity. Joel shares his experiences and insights gained from leading Wayfarer's B2B sector to a remarkable $400 million in annual revenue. Currently the GM of Direct Brands at Vendasta, Joel discusses the nuances of branding, the art of effective communication, and the importance of adapting to the evolving landscape of sales and technology. This...
Published 12/28/23
In this episode, Mischa Zvegintzov interviews Christine Campbell Rapin, a seasoned business mentor and consultant. Christine discusses her journey from aiming to earn an extra $10,000 to helping businesses generate significant revenue. She emphasizes the importance of focusing on real buyers, moving them from curiosity to commitment, and creating genuine value in your offerings. Christine also shares her views on avoiding the pitfalls of 'shiny objects' in business and aligning business goals...
Published 12/21/23
In this episode, I sit down with Christa Nichols to explore the transformative power of testimonials in monetizing your online busienss. We delve into how testimonials can rapidly advance a cold audience through various awareness stages, acting as a catalyst for trust and persuasion. Christa shares insights on creating a systematic approach to gathering impactful testimonials and how they can be a game-changer in converting prospects into loyal customers.
Published 12/19/23
In this episode Mischa delves into the captivating world of Payman Lorenzo, the host of the 'Leaders with a Heart' podcast. Payman shares his transformative journey from being painfully shy to becoming a successful podcaster and author. He discusses his passion for connecting heart-centered entrepreneurs, the power of podcasting as a tool for personal growth, and his unique approach to monetizing podcasts without relying on large audiences. Payman's story is a testament to the power of...
Published 12/14/23
Paymen Lorenzo interviewed me for his Leaders with a Heart Podcast. This is part two. On the interview I share my transformative journey from a successful sales career to becoming a guiding force in the world of online entrepreneurship. With over 650 episodes on my "Influence Army Podcast," I discusses the power of podcasting as a tool for personal expression and business growth. I delves into the significance of storytelling, the evolution of my podcasting setup, and my unique approach...
Published 12/12/23
In this episode, Mischa sits down with Sarah Buino, a therapist who recently sold her practice to focus on personal healing and redefining her professional path. Sarah shares her experience with workaholism, her journey through trauma treatment, and her decision to slow down her life. They delve into Sarah's project, "the Sara's," aimed at helping addiction treatment centers heal from white supremacy, using a modified 12-step approach. The conversation also covers the tenets of white...
Published 12/07/23