James is an experienced copywriter, blogger, and social media manager with a proven track record of assisting growing businesses in connecting with their audiences and positioning themselves as industry experts. With a strong background in email marketing, blogging, and writing website pages, the individual excels at capturing the voice of a brand. Having worked on successful B2B business development teams, James has generated millions in revenue for employers. His expertise in sales cycles allows them to effectively identify prospects and tailor their messaging based on demographic and brand familiarity. In his previous role as Head of Music Partnerships at Fever, James oversaw various event campaigns, providing input on strategies, content, and delivery for multiple sold-out events. His skills extend beyond copywriting, as they also possess the ability to consult on strategy and guide teams in optimizing delivery. As a published author and creative writer, James passion for storytelling translates into crafting enjoyable and impactful sentences. His business development experience ensures that every piece of writing has a clear objective and is successful in achieving it. In summary, his focus is on delivering visible results with style.   In this episode Alicia and James discuss: Being Black in China  The realities of teaching in China  Some of the beautiful experience you gain from living in a different country  Why James wrote his book Teacher Black Dealing with racist CEO’s ans workplace environments  Book - https://www.amazon.co.uk/Teacher-Black-My-Year-China-ebook/dp/B08R7X919T LinkedIn - https://www.linkedin.com/in/jprescottkerr/ Insta - https://www.instagram.com/jamespkwrites/ Writing Portfolio - https://www.canva.com/design/DAFopiDkdZo/W55E9Y5glJBbmcQ9trcIPg/view