Episodes
As we’ve been sharing over the last few weeks on the podcast, we recently released a special 3-part series as a live podcast recording we did back in March in Long Beach, New York, where our entire team and clients who wanted to come attended this live podcast recording and our two-day Million Dollar Brand Event. Today, Katy and I want to do a debrief on this amazing experience and share some of our biggest takeaways on how the event went, what worked with our clients, and what maybe needs a...
Published 04/29/24
Welcome back to the conclusion of our special 3-part series! This is our brand new live podcast recording we did back in March in Long Beach, New York, where our entire team and clients who wanted to come attended this live podcast recording and our two-day Million Dollar Brand Event.  I really wanted this to sound like a conversation with friends, so we pulled back the curtains and shared exactly what it’s like to have a multi-7-figure company, but also what it’s like for our team to work...
Published 04/22/24
Published 04/22/24
We’re back today with Part 2 of our exciting 3-part series! This is our brand new live podcast recording we did back in March in Long Beach, New York, where our entire team and clients who wanted to come attended this live podcast recording and our two-day Million Dollar Brand Event.  I really wanted this to sound like a conversation with friends, so we pulled back the curtains and shared exactly what it’s like to have a multi-7-figure company, but also what it’s like for our team to work at...
Published 04/18/24
Today we have the first of an exciting 3-part series that we’ll be releasing over the next week. This is our brand new live podcast recording we did back in March in Long Beach, New York, where our entire team and clients who wanted to come attended this live podcast recording and our two-day Million Dollar Brand Event.  I really wanted this to sound like a conversation with friends, so we pulled back the curtains and shared exactly what it’s like to have a multi-7-figure company, but also...
Published 04/15/24
The more people we talk to, the more people are saying that things don't quite work the way they used to, but how does doubling your evergreen sales and maintaining a 50 percent-plus profit margin sound? In today’s episode, Dan joins me to talk about how more leads don’t equal more sales and we share a different approach that focuses on profit margins. We also reveal how we’ve gotten our business to a place where we have our team optimized to run smoothly.  What we share will not only make...
Published 04/08/24
Chances are you didn't start your business to make it stressful, and chances are you didn't start your business because you wanted to be overwhelmed or burned out or exhausted. The truth is, there are probably other reasons why you started your business, like the impact you wanted to have, how you wanted to be in control of your schedule and how you wanted to make the money to live your dream life. So why do we let pressure take over? Today I’m bringing you another Instagram Live that I...
Published 04/01/24
For years now we’ve been talking about the climate of launches, why they are not working like they used to and what we should be doing instead. In this episode, Dan and I reveal why traditional launches are faltering and we share how you can adapt to this new landscape by fostering direct, impactful connections with your audience.  We want you to embrace the strategies that will create demand, drive daily sales, and construct a business model that's not just widely profitable, but also...
Published 03/25/24
In this bonus training we are bringing you a special live with me + Dan to show you exactly how to triple your show up rates. DM me SCALE on Instagram to walk through our exact funnels to get your right people in your funnels and buy. 
Published 03/21/24
What is the number one thing that is preventing you from scaling? I have another Instagram Live I recently did and this time, and to help me answer this question I brought on our head of systems, Katy Widrick. As you’ll hear, usually the number one thing that's preventing us from scaling is ourselves, and if I’m being completely honest, this is something that I know all too well.  Katy and I get to work not only inside of our company, but we get to see inside a lot of other businesses every...
Published 03/18/24
As with our episode last week, I want to share another Instagram Live I recently did as a way to connect with you and develop relationships with you on that platform. Doing these live broadcasts is definitely not something that I am accustomed to, and this is actually the very first one I did when stepping out of my comfort zone at the start of this year, so you’ll hear the stumbles and a bit of nervousness on my part. However, in 2024 I am going to lean into this discomfort, and I invite you...
Published 03/11/24
Today, I want to give you a behind-the-scenes look at how I as the CEO and how our team prepares for an influx of sales, because it is a little bit backwards. This was actually an Instagram live I did recently, and I wanted to share it on the podcast because in order to get to where we want to go, we realized that we had to do something different. I think this is good information for you to have as well!  In this episode, I reveal what was holding us back as a company and the number one...
Published 03/04/24
We are experiencing a major uplevel in our business as we continually grow, and today, I want to share how I deal with feelings of comparison and the process I am going through to let it go. In this episode, I reveal actionable strategies to help you conquer self-doubt, while mastering the art of sales with confidence. It can be frustrating to be in the “best kept secret” energy, so it’s time to play bigger, break free from the shadows and showcase your value to the world!  Note: in the...
Published 02/26/24
I have been noticing how much my role in the business has changed in the past year, so Dan is here to help me pull back the curtain and give you an inside look at the evolution of the business, and what had to change in order to propel our business forward.  In this episode, we reveal the pivotal moments that shaped our leadership over the past few years and the strategies that fueled our business's growth. We hope our story of personal evolution and strategic innovation helps give you the...
Published 02/19/24
Welcome to the first roundtable meeting with our team! A big part of our job here and our mission is to coach and support our clients, and what better way to show you how we’re doing that than by giving you a first-hand glimpse behind-the-scenes of our business and the people that are doing that, so you can hear from them in their own words. In this episode, we dive deep into the heart of our company through the voices of our very own team members. Each member shares their unique perspective...
Published 02/12/24
It’s no secret that the online business space has changed and evolved, so today we want to share the evergreen and overall trends that we see right now so that you can navigate it, and succeed. In this episode, we reveal four of the trends that you need to be aware of, and by following these trends, it will result in your business being easier with less pressure - all while bringing in more cash!  If you’re ready to step into the role of an Elevated CEO, to bring more cash into your business...
Published 02/05/24
Discovering the perfect balance between business and love, working with your husband can be a journey of growth and fulfillment. In this episode, we dive deep into the dynamics of working with your husband. Dan & I share invaluable insights on maintaining a healthy work-home balance. We explore the challenges and rewards of working closely with a spouse, and how to effectively manage both business and personal aspects of such a partnership. Key Highlights: Strategies for effective...
Published 01/08/24
In this episode of The Shift Show Podcast, my husband and business partner Dan and I talk about what it's like to work together. With over 12 years of experience working side by side, we offer a unique perspective on how to successfully navigate and thrive in a business partnership with your significant other. You'll hear: Why you shouldn't wait for the perfect moment to start your business. How to diversify your revenue streams to ensure stability and growth. (Discover our secrets in...
Published 01/01/24
In this episode, Dan and I provide an update on our million dollar quarter and discuss the challenges faced by online businesses in the current antitrust era. We emphasize the importance of building trust with customers and the need for programs to deliver results.   We also cover strategies for driving weekly sales, staying focused, and analyzing sales data to make necessary adjustments. We offer insights on diagnosing issues and taking action for a quick cash infusion.    In this...
Published 12/18/23
In today's episode, I’m excited to dive into my personal journey over the past year – a journey of stepping into the CEO role in my business. This transformation has not only propelled our business forward but has also been a profound period of personal growth for me. Key Takeaways from This Episode: The Transition to CEO: Understanding how vital it was for me to start treating my business as a separate entity and embrace the CEO mindset. Building a Robust Team: The significance of...
Published 12/04/23
In this episode of The Shift Show, we delve into the world of scalable businesses and the secret strategies that lead to success. Join me as we explore the power of a lead scoring system, the effectiveness of evergreen funnels, and the art of cold lead advertising. Discover how to take your business to the next level and attract ideal clients effortlessly. Plus, find out how you can gain exclusive access to even more valuable insights by subscribing to the Secret Podcast. In this episode,...
Published 11/27/23
In this episode, I'm diving deep into the world of scalable business growth and evergreen sales strategies. Join me as I share valuable insights on lead scoring, cold lead advertising, and the power of an evergreen funnel. In this episode, you'll hear: The importance of lead scoring in identifying high-potential leads. How to create a cold lead advertising campaign that converts. The secrets behind an effective evergreen sales funnel. Strategies to build a scalable business that...
Published 11/20/23
Welcome to another exciting episode of The Shift Show. In this episode, we're diving deep into the strategies that can lead to achieving a million dollar quarter in your business. We'll break down the key components, including lead scoring, evergreen funnels, and the power of simplicity in your approach. So, let's get started! In this episode, you'll hear: The importance of focusing on sales every week and how it can transform your business. Why simplicity is the key to success in a...
Published 11/13/23
The EXACT funnel that took us from $0-$100K+ cash months with a tiny audience and small team. This event is for CEOs who want to scale their evergreen funnel to 6-figure months in 3 simple steps. This is a replay from our LIVE virtual event!
Published 11/09/23
In this episode, we're diving deep into the world of evergreen sales and uncovering the incredible power of the secret podcast. If you've been searching for a way to generate high quality leads and speed up your buying process, you're in the right place. So, grab your favorite beverage, get comfy, and let's unlock the secrets to scalable business success. In this episode, you'll hear: The concept of a secret podcast and why it's a game-changer. How the secret podcast takes prospects...
Published 11/06/23