Thinking of launching a podcast for your business or for yourself, but don’t know where to start? How do you choose your topic? What’s the best podcast format? How do you grow your audience? Moreover, is launching a podcast even the right move for your business? Understand everything about podcasting in this episode with Justin Jackson, founder of Transistor.fm, a podcast hosting platform used by 20K+ podcasts worldwide. We talk about how to get started with podcasting, the equipment you need, the topic or niche to choose, how to do SEO research for podcasting, and how Justin benefited from podcasting for his business. ⏱ What you’ll find and when: 00:00 intro 07:36 getting started with podcasting 14:13 the equipment you need to start 18:24 how to choose a topic that will be successful 24:34 SEO tools for podcasts? 32:25 impact of podcasting on Justin’s business 38:52 a little bit about affiliate marketing & support 55:02 do you go on customers’ podcasts? 61:02 flash questions ⚡️ 🔗 Connect with Justin: Company: www.transistor.fm Twitter: https://twitter.com/mijustin LinkedIn: https://www.linkedin.com/in/justinijackson/