Protyping with AI.  Burnout aftermath.  Validation theories that need retiring.  Go-to-market.  MVP speed.  SaaS UI components as a service.  Kitchen Reno.  Passover.  Knicks Games. Connect with Brian: Brian's Product Studio:  Instrumental Products Brian's YouTube channel:  @briancasel Brian's SaaS, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel Connect with Jordan: Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal

Email for SaaS.  Selling to Main Street.  AI in the real world.  Offloading customer support.  UI/UX consultancy pricing.  YouTube experimentation.  Vacation guilt.  Kitchen renovations. Connect with Jordan: Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal Connect with Brian: Brian's consultancy: Instrumental Products Brian's SaaS, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel

Exploring products that sell to SaaS.  Flights.  Credit card points.  Passover.  Elections.  Twitter.  Validation.  No-kids vacations. Connect with Brian: Brian's Product Studio:  Instrumental Products Brian's SaaS, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel Connect with Jordan: Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal

Idea hunting.  Competitors.  Levels.  Portfolios.  Rough products.  Customer success.  Weekly pricing.  Productized services.  Earthquakes.  Supplements. Connect with Jordan: Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal Connect with Brian: Brian's consultancy: Instrumental Products Brian's SaaS, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel

Brian's first LinkedIn post.  YouTube.  Texas.  Northeast.  Inbound vs. outbound.  New product ideas.  AI.  Ecommerce.  Customer Success.  Tapping demand. Connect with Brian: Brian's Product Studio:  Instrumental Products Brian's SaaS, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel Connect with Jordan: Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal

Exploring new ideas via conferences.  Building in Laravel vs. Rails.  Training customer success.  Leveraging audience as an employee vs. founder.  Travel energy. Connect with Jordan: Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal Connect with Brian: Brian's new consultancy: Instrumental Products Brian's SaaS, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel

SaaS trends. Product studio.  Pivots.  Personal energy.  Business energy.  Ecommerce Space.  Bootstrapping.  First principles.  Product idea mining.  Platform risk.  Elementary school talent shows. Connect with Brian: Brian's Product Studio:  Instrumental Products Brian's SaaS, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel Connect with Jordan: Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal

Launching a consultancy.  Generating pipeline.  Breaking limiting mindsets.  Outsource vs. in-house SDRs.  Paid customer onboarding.  Daddy-daughter dancing. Connect with Jordan: Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal Connect with Brian: Brian's new consultancy: Instrumental Products Brian's SaaS, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel

AI everywhere.  Zuck's shots fired.  Committing to the new direction.  Customer success.  "Starter for hire" consultancy concept.  Skiing.  Birthdays. Connect with Brian: Brian's SaaS, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel Connect with Jordan: Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal

Homepage experiments.  Marketing is too expensive.  Product-led growth.  VC game.  Bootstrapper game.  Cold outreach.  Over-correcting.  Shingles.  Vienna.  Snowboarding.   Connect with Jordan: Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal Connect with Brian: Brian's new content:  fullstackfounder.co  Brian's SaaS, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel

Customer Success.  Offers product. Consulting aint so bad.  Hiring a video editor.  Redefining success.  Not enough time.  Ski trips with kids.  Ski trips with adults.  Selling before launching.  Alarms. Connect with Brian: Brian's new business:  fullstackfounder.co  Brian's SaaS, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel Connect with Jordan: Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal

  Energizing the pipeline, energizing customer success, shipping a marketing site, unrealistic time estimations, getting snowed in, too much coffee (or not enough?)...  Connect with Jordan: Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal Connect with Brian: Brian's new business:  fullstackfounder.co  Brian's SaaS, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel

New Year, new start, a blank canvas...  Working more (or less).  Clarityflow Commerce.  New brand name.  YouTube.  Growing pipeline.  Selling a product two ways.  Runway pressure.  Just another year :) Connect with Brian and Jordan: Brian's building:  fullstackfounder.co (site is coming a few days after this episode publishes!) Brian's SaaS, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal

In our final show of 2023, we're going deep... What would our younger selves think?  What were our biggest milestones to date?  Hardest challenges?  What's our favorite "cheat code"?   Connect with Brian and Jordan: Brian's building:  InstrumentalProducts.com Brian's SaaS, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal

Creator businesses.  Self-serve demos.  Partnership Gold.  Stair-stepping.  Sales process.  Economy and SaaS.  YouTube.  Marketing in 2024.  Audience.  What else?  We'll see... Connect with Brian and Jordan: Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal Brian's new thing:  InstrumentalProducts.com Brian's SaaS, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel

Black Friday fun. Cold email. Sales teams. Product market fit. Website redesign. Media company operations. Audience funnels. Connect with Brian and Jordan: Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal Brian's new thing:  InstrumentalProducts.com Brian's SaaS, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel

On today's episode: Our news diets and managing stress with world events New onboarding flows & outreach wins Board meeting dynamics SaaS viability in 2024 Connect with Brian and Jordan: Brian's new thing:  InstrumentalProducts.com Brian's SaaS, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal

On today's episode: Brian goes public with his new thing for 2024... Jordan onboards & optimizes the new sales team Discovery channels vs. relationship channels Spicy takes on AI startup land... Connect with Brian and Jordan: Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal Brian's new thing:  InstrumentalProducts.com Brian's SaaS, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel

On today's episode: Sharing our real time stories publicly & transparently Compensation for sales teams vs. product teams Developing the content muscle Self-serve & async demos and onboarding Exploring a coaching offer around product strategy Connect with Brian and Jordan: Brian's company, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal

On today's episode: A few words on world events Brian's runway and strategic planning for 2024 Jordan's reallocating of resources and investment Brian's firing himself from sales Jordan's hiring for sales Connect with Brian and Jordan: Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal Brian's company, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel

On today's episode: When does shipping product lead to growth? Muddy Metrics Sports, exercise, health, eating, and drinking habits Connect with Brian and Jordan: Brian's company, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal

On today's episode: How we work with coaches & consultants to guide strategy & implementation UX hangover on shipped features Selling software "once" Connect with Brian and Jordan: Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal Brian's company, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel

On today's episode: How we onboard and activate after a sales call Strategic pricing and show vs. don't show How to think about hiring a sales person Context switching between product work and marketing work as a solo founder.   Connect with Brian and Jordan: Brian's company, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal

On today's episode: Building in public.  Why and how? Learning sales.  Process, strategy, tactics. How we learn and implement. A solo founder's dillemma Connect with Brian and Jordan: Jordan's company, Rally Jordan on Twitter: @jordangal Jordan on Threads: @jordangal Brian's company, Clarityflow  Brian on Twitter: @casjam Brian on Threads: @brian.casel