Hayley is a marketing coach, high energy motivational speaker, and host of the Females on Fire podcast. As a coach, she helps women in business fill the gaps in their sales and marketing processes to create better and more profitable strategies that actually convert into revenue, and as a speaker, she empowers entrepreneurs to let go of the things holding them back, step into who they truly are, and go after their biggest and wildest dreams. Hayley is an audacious dreamer who started with a...

Emma Givens is a content marketing strategist and copy coach who traded in 10 years of corporate comforts to bring the power of brand messaging to entrepreneurs. Emma does the writing for you or helps you make your writing better using her signature WISDOM framework, which she shares on this episode! She combines masterful copy strategy, a unique brand voice that stands out, and a message that resonates with your ideal audience. Her mission is to get your copy and content marketing to bring...

Tolu Michaels, author of "Show Up" is a digital entrepreneur and personal brand strategist, who teaches how to position yourself as a valuable expert so you can attract quality clients and impact lives profitably. She's also the author of “Show Up” - a blueprint for creating a profitable brand while doing work you love, with clients you like. Through her work with hundreds of clients, she’s concluded that you don't have to lose yourself or compromise your values to build a profitable personal...

It feels crappy doesn’t it? When business is SO busy that it feels like it’s running you? I get it, I’ve been there. We’ve all been there but, did you know? There’s a way you can run your business without it running you. No, REALLY. Award winning business coach, international keynote speaker, author and podcaster, Angela Henderson, is dropping some serious wisdom on this episode of the Brand in Bloom Podcast. Angela tells us about her incredible business journey from e-comm to coaching and...

Often times, when people hear the word “marketing” they think of the trendy stuff like social media, email, blogging but, the truth is, marketing is SO much more. In fact, one of the smartest marketing strategies you can have in your back pocket right now as a business owner has absolutely nothing to do with how many followers or subscribers you have. It’s a magical little tool called Search Engine Optimization, also known as SEO. You may have heard of it before and thought to yourself...

“Schooooool’s out for SUMMER!” Somehow it’s already June, which means school’s out, which means summer vacation, which means consumer habits are about to shift…big time. There is a lot to consider when navigating these new waters over the next few months + I want you to be READY, which is why I recorded this solo-sode to help you out. In it, I cover 3 Steps to Set Your Business Up for Success this Summer. This episode will answer questions like… Where the heck did all of my customers...

Neurolinguistic programming. That is how Bonnie Morata is helping us online entrepreneurs stand out these days and it’s soo interesting! Bonnie is a business and mindset coach helping entrepreneurs build intuitive and aligned businesses. She is certified in some pretty brainy modalities meaning that her foundational understanding of how the brain works gets to the root of what's keeping her clients stuck in their businesses. If she wanted you to know one thing, it would be that if you dream...

Once upon a time there was a girl whose Instagram account got deleted for no reason. Oh, wait, THAT’S ME. But, guess what? As much as that stinks, it’s not the end of my business. I explain why in this brand new episode of the Brand in Bloom podcast. Here’s are the key talking points… What the heck happened, Liz?!How you can set your business up for success without social mediaWhat the #1 priority should be for your business right now The Bloom Crew™ can help you build your business (and...

There's no one-size-fits all approach to being a business owner. Success looks different for every single one of us, regardless of skill level or social status or social FOLLOWING. We're all on our own paths + you know what? That’s ok. Amazing, actually. And, even more importantly. There is NO RUSH for you to get to where you're going. You cannot expedite your success, it unfolds overtime. It grows + it blooms, as you do. This week's episode is a quick little pep talk you can bookmark +...

EPISODE 50 can you even believeeeee?! This is big for me. That's a lot of content. Jeesh! In this episode, I'm sharing a special message from the heart about where I've been, what I've been up to, what's on the horizon for you to enjoy + what's really working for me in my business right now.    I share a fun little strategy to help you reach more of the right people on social media that is stress free + so, so fun.    Yes, you heard that right. FUN.   Plus, I'm giving you the inside scoop on...

Kelsey Chapman is an author, podcaster, and personal cheerleader to women building their dream life and business. When she first launched her own brand in 2015, she felt all the overwhelming feelings, too. It was scary to take such a huge leap and commit to showing up for a dream she didn’t know would pan out. Mentorship is what pushed her to rise up and continue making her dream a reality. Over the first few years of business, she leaned on the shoulders of several incredible mentors who...

Speaking at summits has completely changed the game for my business as a marketing coach + solopreneur. The last one I spoke at helped me garner 500 new subscribers from ONE presentation + it didn’t cost me anything but roughly 30 minutes of my time. Those are way better results that I could ever see from any paid ad in such a short period of time + that audience is still warm today! I want you to experience that success too. Summits = amazing, genuine, lasting connections without breaking...

Sam Vander Wielen is an attorney-turned-entrepreneur and legal educator who helps coaches & service-providers legally protect and grow their online brands through her legal templates and signature program, the Fearlessly Legal™️ Ultimate Bundle. Sam lives in Philadelphia, PA with her husband Ryan, lots of plants and her ever-growing stack of favorite books. If you’ve always associated attorneys with words like “shark,” “intense,” and “cutthroat,” you’re in for a down-to-earth breath of...

Courtney Peacock is an Austin-based life and business performance coach who specializes in helping people manage stress, create sustainable structure, and reframe their perspective so they can increase their impact without burning out. I interview her on this episode of the podcast to talk about stress management in business and how we can be more productive as makers flying solo! EPISODE HIGHLIGHTS: >> [4:00] The most common misconceptions about stress >> [8:00] How to recognize...

I want to introduce you to designer + renowned brand consultant, Fiona Humberstone. You may know her as The Brand Stylist behind her #1 bestselling books “How to Style Your Brand” + “Brand Brilliance” or her most beautiful website + instagram account @thebrand_stylist.  On this episode, we talk about her books, of course, but, more importantly, what the makers out there like us can do to be consistently intentional with our brands, even when life gives us every reason to just let it slide so...

This week, my friends, I'm excited to share a special guest episode with another awesome girlboss I know here in the land of the pines, Lauren Rothlisberger!! Lauren is a productivity expert. She loves the challenge of breaking overwhelming projects into manageable tasks + follows her framework of "build your week, curate your day" each day. Implementing digital strategy in solo + small businesses is her happy place. She's also a #milspouse + mom of four.   She popped on the podcast this week...

Wanna know what gets Sean + I really excited every year? Like, goofy, giddy excited?⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ GIVING BACK.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ We're not big on physical gifting + accumulating stuff (or being the reason others do). Instead, we prefer to invest our time + money in meaningful experiences, like family trips (when that was a thing) + giving back to our community.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Each year we make a donation to our charitable giving partner, Children's Legacy Partnership, in the names of...

In this episode, I speak with maker Lisa Zimmermann of Oak & Oliver Candle Co. who tells us the unique ways she pivoted her business during the pandemic and how it’s skyrocketed her success. Interestingly enough, pivoting for Lisa didn't just mean ramping up messaging for her digital storefront on Etsy - she was already doing that. Lisa was forced to get even more creative + in a matter of DAYS was able to whip up one of the best collaborative ideas I've seen come to life in a long time:...

In this week's episode, I'm sharing a handful of my favorite public relations tips to help brands SLEIGH the holiday season. These tactics are best practices year round but are especially important in Q4 when your audience is most active online. Have a listen and take notes - you don't want to miss out on implementing these strategies, especially if you want to profit more this season...and REALLY please your peeps! Resources mentioned in this episode: This limited-time social media marketing...

As many of you do (or don't) know, I'm a military spouse - my husband is in the US Army. Its been a very interesting learning curve as a new "milso" + business owner. While I may not know every acronym or have it all figured out like the books say I should by now, I sure have met a bunch of powerhouse women (and fellow military spouses) who have enriched my life (+ business) in the best way, including the one I interviewed for this episode: Abi Ray of Legacy Magazine. As a licensed...

Life going a mile a minute? Not sure what marketing step is most important for business right now? Tune into this episode where I talk about how best to prioritize in your business, especially if this is your busy season. I know there is a TON of distraction out there right now + I can promise you that the solution is not doing more. You shouldn't always have to scramble + feel like you're all over the map every time the holidays come around. Did you know you can actually take control +...

I'm seeing so many ads on Facebook right now selling these programs claiming to help small business owners + solopreneurs make 365 days to 2 YEARS worth of content at a time. Newsflash: This is NOT the way. Take a few minutes + tune in to this bonus episode to learn what you should ACTUALLY be doing with your social media content instead + why too much planning can actually hurt, not help, you. Resources mentioned in this episode: FREE LIVE WEBINAR: Join me LIVE on November 12 at 12PM EST to...

I hate talking politics but this episode is necessary. Election week is coming (ahh!) + I want to make sure your business is set up for success. Don’t worry, it’s gonna be ok - you’ve got me in your corner, remember? ;)  Tune in to learn my 5 tips for marketing success and get recommendations for how best to proceed with your promotions in the coming weeks so you don’t a) jeopardize your brand’s reputation and b) completely waste your time. Here’s the breakdown of this episode: >>...

Alright, it's only October and already everybody needs to slow their roll. I can sense your stress level from here!    Luckily, I just released a brand new episode of the Brand in Bloom Podcast about my favorite (and simplest) tool for marketing planning and wanted to give you a quick pep talk about it in case marketing strategy is really something you feel like you don't have the time for right now.   In this episode you'll learn: Why your business is completely lost without a planWho...