Is it possible (or recommended) to work in your personal brand while still in corporate? Today's solo episode talks directly to corporate professionals who want to start their personal brand. It also brings valuable insights and The Brand Therapist's unique perspective on personal brand building. You'll hear about how personal branding works in a corporate setting, the importance of authenticity, and how to become a thought leader in a corporation through consistency and alignment with core values. You'll also hear top tips to help you build a legacy and create a massive impact, the importance of networking, recognition, consistency among platforms, and much more. Tune in to episode 84 of The Brand Therapist and learn why you must work daily on your personal brand because you ARE A BRAND whether you acknowledge it or not.  In This Episode, You Will Learn: A bit about Yamilca's experiences with her personal brand in the corporate world (1:50)How not being allowed to express ourselves affects our performance at work (5:00)The importance of authenticity (7:10)Why being consistent across platforms is crucial (11:10)Aligning personal and corporate core values (16:30) Resources: Episode #79 - Tailor Your Tone of Voice to Your Archetype. Unleash the Power of Consistent Brand Messaging Let's Connect! WebsiteLinkedIn Hosted on Acast. See acast.com/privacy for more information.