If you’re a small business owner or start-up what are some of the best ways to market your product or business? You need to go in the trenches where your consumers are. You will need to do some research on what complementary goods they buy and if you can partner up with those companies. Your...

To talk about how a business should safeguard themselves, and to ensure customer satisfaction in the event of this type of event, is Saundra McDavid. In this podcast she details the plan that should be put in place, and how to manage customer expectations going forward.

Inventing an app in our mobile society nowadays can mean fame and fortune for a select few. The motivation behind some of these startups is purely to generate revenue, as are most businesses, but without proper time for growth and development. So what is the difference between a successful...