We discuss the 2017 memoir Am I Being Too Subtle?: Straight Talk From a Business Rebel by Sam Zell. Zell was the billionaire founder of Equity Residential, Equity International, and EQ Office. In addition he had controlling interests in several other large enterprises, perhaps most controversially Tribune Media. Am I Being Too Subtle? describes Zell’s upbringing, career, business philosophy, and success transforming troubled assets into productive capital. Show Notes Am I Being Too Subtle? by Sam Zell via Amazon Follow us on Twitter @BusinessBooksCo and join our Amazon book club. Edited by Giacomo Guatteri Find out more at http://businessbooksandco.com Read transcript