In this episode, I chat with Caelan Huntress who is a dynamic speaker, trainer, and business coach. He started his career as an acrobat in the circus. His skills as a theatrical performer and marketing strategist combine to make compelling virtual experiences. As the Creative Director of Stellar Platforms, a digital marketing agency that helps experts and entrepreneurs set up smart marketing systems, he has helped thousands of people increase their income, impact, and influence. He is the author of the book Marketing Yourself. How to elevate your personal brand to the next level. He shares the Four Cornerstones of a personal platform - which is how you are known in the world.    Talking Points How street performance is similar to marketing. How Caelen chose new Zealand when his home country left him dry. Lisa’s WWOF’ing experience in NZ (thanks for the memory!). Why do we find it so hard to talk about ourselves? Tall Poppy Phenomenon and how people may be treated who grow tall How to shine brightly regardless of others trying to dim our light What is the difference between personal and business brand? What are the four cornerstones of a personal platform? How do you introduce yourself in a way that others instantly get it? Links From Expert to Authority with Petra Zink Your Personal Brand with Jennifer Holloway Connect with Caelan Huntress Website: https://stellarplatforms.com/ LinkedIn: https://www.linkedin.com/in/caelanhuntress/ Free Chapter of Marketing Yourself (Caelan's Book)   Connect with Lisa Evans  LinkedIn https://www.linkedin.com/in/lisaevansspeaker/ Website  https://www.speakingsavvy.com.au Ready to level up your public speaking, presentation skills and business storytelling? Book a complimentary coaching session with Lisa here. Learn more about Soft Skills Academy here. Your Host Lisa Evans is one of Australia’s leading Executive Public Speaking Coaches and Corporate Storytelling Trainers. If you would like help training your team in soft skills, public speaking and business storytelling, get in touch with Lisa. Lisa offers a complimentary 30-minute strategy session to find out if we are a good fit to work together. Connect with me on Facebook and Instagram Connect with me on LinkedIn Book a complimentary mini-coaching session with Lisa here.