Running a coherent cross-channel social media strategy requires that you empower your marketing team to easily share a consistent brand message without complicating the marketing effort. Dr. Wang and Joey discuss best practices they've helped clients enact while diving into the new Business Intelligence Platform, a system our team has introduced to streamline content sharing, advertising campaign management, and business analysis.   You can create a free account with Business Intelligence using this link: https://biz-intelligence.app/influence-signup/?utm_source=podcast&utm_medium=video&utm_campaign=youtube&utm_id=webcast For further reading on how to run effective social media campaigns, check out this blog that details key principles to which you'll want your team to adhere: https://biz-intelligence.app/how-to-have-a-fantastic-social-media-strategy-with-minimal-spending/ --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app