Interesting first topic...
Working in IT I find it frustrating that psychology isn't used more, but I was surprised to hear it isn't used more extensively in advertising. Really interesting chat, notes made and some reading to do. Would give 5 stars but have given 4 to try and hit the 4.2-4.25 sweet spot...Read full review »
G.jones1 via Apple Podcasts · Great Britain · 03/04/19
More reviews of Call To Action
This is essential listening for anyone who has an interest in marketing and advertising. Every one contains insight into a career, a unique perspective and great tales told by those who have done and are doing the best marketing work. And it’s all expertly and unobtrusively hosted by Gasp’s...Read full review »
Grave_Danger via Apple Podcasts · Great Britain · 11/08/22
Exceptionally informative, and an amazing first guess. Seeing as I have now learned about behavioural biases and how a 5 star review aggregate is perceived as ‘too perfect’ in the mind of the consumer, I’ve on purposely left a 4 star review to get Gasp nearer to the 4.2-4.5 out of 5 sweet spot. ;)
Lord Whimsey via Apple Podcasts · Great Britain · 02/14/19
As a massive Richard Shotton (and Behavioural Science) fan it wasn't hard to like this. Really interesting, intelligent and funny stories. How these theories affect the world of comms, brand and marketing is mind blowing. Absolutely brilliant!Read full review »
Gilo Davey via Apple Podcasts · Great Britain · 02/15/19
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