Factoring in the 'unknown unknowns': why new multidisciplinary risk management models are needed in light of the Japanese earthquake

Michelle Tuveson, Executive Director of the Centre for Risk Studies, says decision-making in risk management relies on cultural perceptions of how we perceive those 'threats'. However she warns that risk must not be observed from a parochial point of view; it must be seen from a global view point.

Professor Ed Bullmore, Cambridge Department of Psychiatry, and Director of the Behavioural & Clinical Neuroscience Institute, says there exist useful analogies between the world of neuroscience and the world of business and risk. You can build a better business model through understanding the...