On this week's Career Therapy Podcast (e.89), we welcome Eddie Patzsch back to the podcast. Eddie is the CEO and Co-Founder at PartnerPortal.io. He built his sales career with companies including AdRoll, Groupon, and Searchmetrics, but he’s also responsible for some of my favorite guilty pleasure television shows from my youth. Back in the day, he was recruiting folks to be on MTV shows like Parental Control, which used to be one of my favorite cringe-worthy dating shows.  Today we talk about how old school sales tactics are changing as new technologies, pandemic forces, and generational changes reshape our world. Eddie shares his thoughts on how non-sales-people can leverage different approaches to build confidence in their job search. Lastly, we discuss the nuances of showcasing value and faking it ‘till you make it in both sales and your career.