Episodes
This week is the second of two all about ways to personalize the one problem all ecommerce stores face—the abandoned shopping cart. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/30/22
This week is the first of two all about the one problem all ecommerce stores face—the abandoned shopping cart. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/27/22
This week is the first of two all about the one problem all ecommerce stores face—the abandoned shopping cart. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/26/22
This week is the first of two all about the one problem all ecommerce stores face—the abandoned shopping cart. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/25/22
This week is the first of two all about the one problem all ecommerce stores face—the abandoned shopping cart. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/24/22
This week is the first of two all about the one problem all ecommerce stores face—the abandoned shopping cart. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/23/22
This week is the second of two all about creating a revenue-driving welcome series. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/20/22
This week is the second of two all about creating a revenue-driving welcome series. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/19/22
This week is the second of two all about creating a revenue-driving welcome series. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/18/22
This week is the second of two all about creating a revenue-driving welcome series. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/17/22
This week is the second of two all about creating a revenue-driving welcome series. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/16/22
This week is the first of two all about creating a revenue-driving welcome series. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/13/22
This week is the first of two all about creating a revenue-driving welcome series. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/12/22
This week is the first of two all about creating a revenue-driving welcome series. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/11/22
This week is the first of two all about creating a revenue-driving welcome series. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/10/22
This week is the first of two all about creating a revenue-driving welcome series. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/09/22
This week is all about growing your email and SMS marketing list. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/06/22
This week is all about growing your email and SMS marketing list. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/05/22
This week is all about growing your email and SMS marketing list. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/04/22
This week is all about growing your email and SMS marketing list. Each day, in 3-minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/03/22
This week is all about growing your email and SMS marketing list. Each day, in 3 minutes or less, I'll provide you with actionable tips that will make you better marketers and more sales.
Published 05/02/22
In the final episode of season 3, we finish with some light-hearted humor and ‘oops’ moments from this past season. You’ll hear out-of-context audio clips, insights into overrated and add-to-watchlist movies, a few flubs, and what Omnisenders think is the best part of working for Omnisend. We’d also like to extend a big thank you to each of our guests throughout the season, including our season-long co-host, Lucas Walker. Stay tuned. Season 4 is right around the corner. Enjoy! See how...
Published 07/14/21
The data all points in the same direction when it comes to SMS: it’s becoming a standard marketing channel. This time next year, marketers who don’t embrace it will find themselves well behind the game. In 2020, ecommerce merchants sent 378% more texts to customers than they did the year prior, resulting in a 102% year-over-year increase in conversions. We’re confident numbers will only rise in 2021. Regardless of the stats and indicators, many marketers remain hesitant to dabble in SMS....
Published 07/07/21
On the surface, the term “lapsed buyer” seems relatively straightforward. But the concept turns a little murky when giving thought to what it really means. First off, there are any number of reasons that someone has not purchased from your brand in a while. The customer might not be ready. They could have had a bad experience. Perhaps something changed in their life and your product has lost relevancy. And defining the moment of transition to the “lapsed” side is debatable, too. Despite...
Published 06/30/21
If you have optimized your online shopping cart and the checkout page is seemingly flawless, you might assume little or nothing else remains for improving the customer purchase experience. Not so. The best ecommerce merchants know the experience doesn’t stop when an order is placed. They nurture that customer relationship beyond checkout. One of the most successful—yet typically underutilized—vehicles for doing so is the post-purchase email. This message type converts at 18%. That’s a...
Published 06/23/21