Episodes
If you are looking for some podcasting tips around podcast growth, audience engagement, and podcast monetization you are in the right place Pod Pals! Check out episode 186 of Podcasting Business School as Adam does three podcast audits with podcasters that are looking to level up their show. First up we have Rita Perez from The Cruise Retreat Podcast. Adam delivers some podcasting tips about doing niched down episode series to highlight segments of interest of your ideal listeners. Next up...
Published 07/27/21
In this episode we've got some amazing podcasting tips around how to turn your podcast into a successful side hustle. I'm bringing in my Pod Pal Kris McPeak from the Got Side Hustle podcast to teach us a little bit about how podcasters can have a "real job" and an effective and lucrative podcasting side hustle at the same time! Check out episode 185 of Podcasting Business School as Kris and I discuss: *What her current side hustle situation looks like. *Her keys to developing an effective...
Published 07/20/21
Question: If you were able to double your podcast downloads what kind of an impact would that make on your brand and your business? Next Question: Are you willing to put in the work to make that happen? ....We shall see! Check out episode 184 of Podcasting Business School as I dive into how to maximize the three podcast growth zones where you will learn: *The download number benchmarks I set for all of my Download Growth Club members and coaching clients.  *The easiest way to get booked...
Published 07/13/21
If you are interested in brand building and creating a community that just can't get enough of you, then you are going to love this episode! Check out EP 183 of Podcasting Business School as Adam chats with the host of the Keto Savage podcast Robert Sikes. The guys discuss podcasting tips around: *Why Robert turned down the opportunity to be on Shark Tank. *How Robert has built his hyper connected brand that makes it easy to sell his physical products (Keto Bricks) with very little...
Published 07/06/21
Check out episode 182 of Podcasting Business School where you will get to be a fly on the wall inside one of our recent Pod Pals Zoom Parties. We kick off the session discussing how to develop relationships with potential podcast sponsors and build a podcast sponsorship pipeline. Next we dive into some Podcaster Speed Dating where you will be introduced to several of my Pod Pals as they tell us: What their show is all about. Who they are looking for as a guest on their show. Who they are...
Published 06/29/21
As many of you probably know, Spotify is coming on STRONG in the world of podcasting and in this episode we are going to chat with Chris Krimitsos about how to use advertising on Spotify to grow your podcast reach on that platform. Check out episode 181 of Podcasting Business School as Chris and I discuss: *Why podcasters should be paying close attention to Spotify right now. *How podcasters can use advertising on Spotify to grow their show. *Which targeting methods are working with...
Published 06/22/21
In this episode I'm doing a couple of Podcast Audits with my Pod Pals AJ Shepard and Dr Melissa Luke. In the first half of the show I speak to AJ Shepard from the Westside Investors Network podcast where we focused on how you can use mentorship style interviews to ramp up your audience engagement. Connect with AJ: https://www.westsideinvestorsnetwork.com/podcast In the second half of the show I speak to Dr Melissa Luke from The Pandemic Payout podcast where we focused in on how to create...
Published 06/15/21
Where are my Newsletter Nerds at??????? I actually enjoy writing up my weekly newsletter and communicating with my podcast audience.......but I know that many of you fear the words "email marketing".  Check out episode 179 of Podcasting Business School as I drop SEVEN tips about email marketing for podcasters. In this episode you will learn about: *The ONE HUGE THING that I don't want you to do. *How often you should be emailing your list. *What I do with my email title that has improved...
Published 06/08/21
Do you ever get frustrated when you set up an awesome experience like an event, workshop, or group coaching session....but then....you really struggle to get your audience interested in participating?? You KNOW your content rocks and it will be life changing, but that doesn't matter if we can't get people in front of it! Check out episode 178 of Podcasting Business School as I chat with marketing master Scott Carson from The Note Closers Show. In this episode Scott and I discuss: *The...
Published 06/01/21
I love it when I figure out a simple business hack that makes building relationships that can lead to making sales easier! In today's episode I've got a really good one for you! Check out episode 177 of Podcasting Business School as I discuss: *What service I'm using for scheduling and how much I'm paying for it. *What you should be asking for besides "name" and "email" when someone schedules with you for the first time. *The key series of questions that I ask when I'm doing a one on one...
Published 05/25/21
In this episode you get to be a fly on the wall inside one of our recent Pod Pals Zoom Parties. We kick off the session discussing the FOUR symptoms that your show needs to niche down. Next we dive into some Podcasting Speed Dating where you will be introduced to several of my Pod Pals as they tell us: What their show is all about. Who they are looking for as a guest on their show. Who they are a great guest for. How you can contact them if you want to book them on your show or if you...
Published 05/18/21
Raise your hand if you dreamed of escaping your 9 to 5 job so that you can be an entrepreneur only to realize that when you crossed that line your 9 to 5 turned into a 5 to 9 (as in you work 5am to 9pm). Check out episode 175 of Podcasting Business School for my best tips on: How to set up your weekly work schedule so that you don't have work work so many hours. How I break down my workdays so that I maximize momentum with projects, podcast recording, and time with clients.  The system I...
Published 05/11/21
Sometimes podcasters spend too much energy trying to build a GIANT brand instead of building an amazing tribe of listeners that are the exact right fit for the business they are building around their show.  With this episode I'm bringing in Matt Johnson from the MicroFamous podcast to chat about how we can dial in our messaging and connect our podcast to the right type of listener. Check out episode 174 of Podcasting Business School as Matt and I discuss: What being "MicroFamous" actually...
Published 05/04/21
Many podcasters are confused about how to develop relationships with potential show sponsors and THAT is exactly what we are going to focus on with this episode! Check out episode 173 of Podcasting Business School as I discuss: The three different types of sponsorship relationships. Four important steps for creating a sponsorship relationship pipeline. The price difference between regular CPM and Niched Down CPM. The exact brand partnership package that is working for my health podcast...
Published 04/27/21
One of the things that I'm striving to improve upon with my brand this year is to make it feel more like an experience and one of the ways I'm going to do that is by adding a livecast element. This week my Pod Pals the BizBros (Luis and Fonzi) are going to teach us all about how we can level up the experience and audience engagement around our podcast and brand. Check out episode 172 of Podcasting Business School as the BizBros and I discuss: Their strategies around doing a livecast and a...
Published 04/20/21
If you are looking for some podcasting tips for growth, monetization, and engagement then this episode will be your JAM Pod Pals! Check out episode 171 of Podcasting Business School as I do two Podcast Audits with my Pod Pals: Amy Stone from the Mile After Mile podcast Jeroen Leenarts from AppForce1   Get signed up for a 30 minute FREE Podcast Audit session with Adam: www.PodcastingBusiness.School  
Published 04/13/21
The word "mastermind" is thrown around a lot by entrepreneurs, online marketers, and podcasters and today I wanted to do a mastermind building deep dive with someone that has mastered the mastermind! Check out episode 170 of Podcasting Business School as Coach Melanie Benson joins us to discuss: Her definition of a mastermind. Why a podcaster might want to consider starting a mastermind. Best practices for a successful mastermind experience. How she pivoted her mastermind during the...
Published 04/06/21
Are you a podcaster that has the itch to niche? It happens to many of us and today I'm going to help you niche down your show so that you can ramp up your engagement (and downloads) with your ideal listeners. Check out episode 169 of Podcasting Business School as I discuss: The four symptoms of a show that needs to niche down. Creating a new title that speaks to your ideal listener. The elusive double niche. The KEY thing you need to figure out before you niche down. How to transition your...
Published 03/30/21
Content is the name of the game in the online business space and today I'm bringing in a content and online business expert Isar Meitis from the E-Tribe podcast. Check out episode 168 of Podcasting Business School as Isar and I discuss: What he considers to be the marketing essentials for any podcaster that is serious about their craft. Where are podcasters messing up their marketing and online businesses. How micro content can impact our business growth and download numbers. Connect with...
Published 03/25/21
In this episode you get to be a fly on the wall inside one of our recent Pod Pals Zoom Parties. I kick off the session teaching about how I've been using a 3 hour VIP Day coaching offer to monetize my show where I cover: The basic format of the session. Why you should have a process to go through if you want to use this form of monetization. Ideas for how to apply this concept to your brand. Next we dive into some Podcasting Speed Dating where you will be introduced to several of my Pod...
Published 03/23/21
I know a lot of podcasters that are super fired up about building a business around their show...BUT....when the word "sales" comes up they want to run and hide under the covers! Today I'm bringing in my Pod Pal Anthony Garcia from Catapulting Commissions to help cure any sales-phobic podcasters out there! Check out episode 166 of Podcasting Business School as Anthony and I discuss: How a podcast can fit into a successful customer journey. How podcasters are screwing up their sales...
Published 03/18/21
This week I'm bringing on two more of my Pod Pals for Podcast Audit Sessions! Check out episode 165 of Podcasting Business School as I chat with Love Rutledge from FedUpward and Jerome Myers from DreamCatchers. In this episode we chat about tips for monetizing with group coaching and how we can streamline our customer journey. Connect with Love: https://fedupward.libsyn.com/ Connect with Jerome: https://www.myersmethods.com/home   Sign up for a Podcast Audit Interview:   ...
Published 03/16/21
The question I get asked most frequently right now is: "Adam what should I be doing on Clubhouse???" Today I'm bringing in my pod pal Whitney Lauritsen to teach us how we can use Clubhouse to grow our podcast! Whitney is someone that I always look to when it comes time to learn about a new social media platform and she always over delivers with tips and strategies to maximize our social media efforts. Check out episode 164 of Podcasting Business School as Whitney and I discuss: Clubhouse...
Published 03/11/21
Do you ever look at the download numbers for your podcast and feel ashamed or frustrated? We ALL fall victim to this mindset Pod Pals and this week I'm going to set you straight and give you some perspective and a mega dose of HOPE! Check out episode 163 of Podcasting Business School as I discuss: One HUGE realization you need to have about your podcast download numbers. What the actual download number per episode is that will put you in the top 50% of ALL podcasts. My REAL monthly...
Published 03/09/21
I think that a focus on nurturing relationships with our podcast listeners is one of the missing links for most podcasters that are looking to take their show and business to the next level. This week I'm bringing on my pod pal Jay Sherr to teach us about how he is laser focused on his customer journey and building strong relationships along the way! Check out episode 162 of Podcasting Business School as Jay and I discuss: The foundational concepts that any podcaster should think through...
Published 03/04/21