How do you show up in the world with your business and what does it have to do with making money? In this episode we talk with Stephen Houragahn, freelance designer turned brand strategist and the CEO and Founder of Brand Master Academy. More about Stephen: He shares proprietary systems, knowledge, and experience in business, branding and marketing to tens of thousands of students and followers through The Brand Master Academy Programs, The Brand Master Podcast, The Academy Youtube channel...

Storytelling is the heart of marketing, but what do you need to know to make it work for your business? We connected with Seth Erickson who shares the answer to that question and much more. Seth Erickson is the Chief Mischief Maker for Storify Agency, where he works with startups and other businesses to build unique brands. And also an award-winning author of the book "How to Hack Humans: Storytelling for Startups." More About Seth: Perhaps most notable is the career Seth has built by merging...

How can we get more quality attention in the marketplace and bring attention to our ecommerce business or services business? Want more PR or to do a podcast roadshow? Consider writing your own book. In this discussion with expert Chandler Bolt, he shares powerful strategies you can start acting on today!! More about Chandler: Chandler Bolt is an investor, the CEO of Self-Publishing School & SelfPublishing.com, Forbes 30 Under 30, and the author of 7 bestselling books including his most...

There are many great ways to build up your personal brand and credibility. But when is the right time to consider something like a book? A powerful solution that goes a long way. Scott Turman is founder and CEO of Brightray Publishing, and we spoke to him about all the nitty gritty details of what it takes to create your book and what you need to consider. More About Scott: Scott Turman is a technologist, entrepreneur, and author that is making book writing accessible. He started his career...

There comes a time in your business that you realize you need to run ads successfully to scale bigger. Derek Stroh is the founder of Horizons Digital Marketing, an e-commerce growth agency. We dive into the ins and outs of running ads on various platforms and share key insights that will help you succeed. Want More? Visit us at https://changecreator.com Ready to Grow Your Brand Authority and Revenues? Book a call to chat with Adam at https://studio.changecreator.com

Is positioning for your product or for the brand? Well, it's both! And the better your positioning, the better you sell. But how do we go about this? We spoke to the the leading expert in the space, April Dunford to unpack her secrets to success for you. More About April (from April) I spent the first 25 years of my career as a startup executive, running marketing, product, and sales teams. I led teams at seven successful B2B technology startups. Most of those startups were acquired...

What really makes your online ads work for your business? Adam talks with a legend in the ad space who is also his own mentor in the ads space. His name is Aaron Parkinson and he is one of the pioneers of digital marketing. Since 2004, he has generated over $1b in sales for his own businesses and his clients. He is currently the CEO of 7 Mile Media and lives in the Cayman Islands with his wife and three kids. Want More? Visit us at https://changecreator.com Ready to Grow Your Brand Authority...

[EPISODE UPDATED] People talk about so many gimmicks to get leads and most times they bring leads that don't do anything for their bottom line. Our founder, Adam Force, has been down this road over the past 20 years and gives you the straight talk on what really matters in this episode. This goes for e-commerce or consultants...etc.

As founders and CEOs we face new challenges every day. But how do great leaders think and act to navigate those challenges successfully? We spoke with Deb Coviello who is the founder of Illuminations Partners, and who has over 25 years experience supporting CEOs, entrepreneurs and executives identify core problems and master their leadership skills to not only improve their business but to enrich their lives. More About Deb: Deb Coviello is an advisor, author, podcast host, and Founder of...

With a wildly changing world tossing curveballs at you it can be hard to stick to your values and stay true to your business mission. We brought back the founder of the waste-free fashion brand, Tonle. Her name is Rachel Faller and she has been running Tonle for over 15 years facing many ups and downs. We get into a powerful discussion about the world, the markets and navigate them with the business. More about Rachel: Rachel Faller is an entrepreneur by trade and a creative at heart. She...

How are you showing up in the world? What messages and signals are you firing off? Are they good or bad? These are all questions that our expert guest David McKnight can answer. For 20 years now he has helped high-performing entrepreneurs and executives develop their personal brands and image. More about David: David is the founder of McKnight Image Lab, where they help high-achievers leverage their professional image and personal brand in order to get higher salaries and better...

Is success luck or is it an equation? Why are some entrepreneurs successful and others are not? In this episode, Change Creator Founder, Adam G. Force, talks about his experience with discipline and how it held him back for years, and what it took to breakthrough. Want More? Visit us at https://changecreator.com Ready to Grow Your Brand Authority and Revenues? Book a call to chat with Adam at https://studio.changecreator.com Download the FREE REPORT "3 Bulletproof Strategies to Double Your...

What makes websites actually get results today so they aren't just digital paperweights. Marketing has tried and true core principles and trending strategies that change over time. We connected with the marketing agency owner, Wesley Mathews, to get some insights about what he sees working today and what's not. More about Wesley: Wesley is the founder and CEO of High-Level Marketing, a marketing agency focused on optimizing websites for B2C companies. Numbers-wise, they have been featured...

There are hard ways to make money with your business and there are smart ways. Most companies struggle, not because they can't get any new customers, but because they don't focus enough on the customers they already have. In this episode, Change Creator founder, Adam Force, will discuss the Enhance Then Advance strategy that will help your brand boost revenue NOW and in the long term. Want More? Visit us at https://changecreator.com Ready to Grow Your Brand Authority and Revenues? Book a call...

How can you 2x, 3x, or even 5x your marketing success? How can you run ads in e-commerce and not lose your shirt? We spoke with the author and 20-year business veteran who is the CEO of Miva, Rick Wilson, to get insights on some core ideas that will upgrade your brand's marketing strategy for long-term success. More about Rick Wilson: Rick Wilson, CEO of Miva (an ecommerce software and solution for enterprise merchants) has seen first-hand the evolution of the economy, starting in the late...

Amazon is an entire ecommerce ecosystem of its own. The question is, should you be considering it for your e-commerce business? If so, when is the right time and how does it work? Robyn Johnson is the co-founder of Marketplace Blueprint and she has over 10 years of experience marketing products on Amazon. We caught up with Robyn to get answers to our burning questions for ecomm on Amazon. More About Robyn: Robyn Johnson has been heralded as one of the country's foremost leaders on the topic...

It's easy to get lost in the shuffling and before you know it you are just working FOR your business instead of having your business work for YOU! We caught up with an expert, Josh Fonger, who is a business-performance architect and cofounder of Work The System. We discuss how to start thinking about building your brand from a systems standpoint to detach, run more efficiently and grow over the long term. More About Josh: Josh is a Business Performance Architect and the co-founder of Work...

Being a smart person and knowing a lot doesn't mean much if you're not acting on the information you know. Being attached to who you are now and saying, "that's how I've always been" is a path to nowhere. In this episode, Adam talks about one core philosophy that has changed his life as an entrepreneur and shares a story about Bill Gates and Warren Buffet that will open your eyes to the power of this idea. Embrace this for a successful 2022. More About Adam: As a father and entrepreneur...

As entrepreneurs, we have a lot of crossroads to face and decisions to make. What are some of the critical path items that can really make things click for your success? Shawn Wenner is a media company founder and has built 2 brands. The second one, Pastry Arts, took off and in this discussion he explains the reasons why and shares some of his secrets to help you on your journey building a great brand. More About Shawn: After a decade in culinary education, it became apparent more resources...

The world is continuing to change quickly and that includes how people feel about businesses the experience they have with them. So what does that mean to your marketing and revenues? In this discussion, Adam talks about Attention vs. Trust and what you need to consider to adapt your marketing to customer needs today. More About Adam As a father and entrepreneur with 20 years of professional business experience, Adam is an expert in branding, storytelling, and online sales. After working 10...

Video can be so daunting for most people today because of the editing and uploading and setup processes. It's tiring. However, video is a very good tool for building your brand and connecting with people. So, in this discussion, Adam talks with Augie Johnston who not only shares powerful tips for making videos and having them edited for Youtube or other channels so easily that anyone can do it BUT also how you can leverage a channel like youtube to build your email list. More About Augie...

No matter what stage of business someone is in they get stuck. And there are 3 core reasons that people get stuck. In this episode, Adam shares those 3 reasons and dives deep into the 1 most powerful reason to help you on your journey forward. More About Adam As a father and entrepreneur with 20 years of professional business experience, Adam is an expert in branding, storytelling, and online sales. After working 10 years at WebMD as Director of Strategic Marketing Adam started his second...

Are you leaving a ton of money on the table? If you misunderstand branding and don't have a real brand strategy, then you probably are. In this episode Change Creator founder, Adam G. Force, explains what branding really is and how it actually generates revenue for your business. More About Adam As a father and entrepreneur with 20 years of professional business experience, Adam is an expert in branding, storytelling, and online sales. After working 10 years at WebMD as Director of Strategic...

What does it take to create authentic engagement with your audience that drives true brand affinity? We connected with brand expert Chris Kneeland who is the founder of the agency, Cult, where they focus on creating organic brand engagement that turns everyday customers into brand advocates. More About Chris Chris Kneeland is the CEO of Cult Collective, one of North America’s premier engagement marketing firms. His overriding professional passion is helping brands accelerate growth by...