James Guldan — How to 10X Your Creator Business: Lessons from $1 Billion+ in Course Sales
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Trigger Warning - The audio contains sensitive content that might be disturbing to some audiences. It's not easy to be a leader on a team and it shouldn't be. It should be a burden. I think most people think it's a status, rather than the ability to change other people's lives. — James Guldan This week Sachit (@sachitgupta) chats with James Guldan (@jamesguldan), co-founder of Vision Tech — An agency that will give any Information Product, Coach, or eCommerce Business, their best chance at 10x growth. They have done over a billion dollars in sales for their clients and have 10x growth on over 12 companies. Find the show notes of the episode here - https://www.creators.show/ Follow our host, Sachit Gupta on Twitter and sign up for the Creators Collective Newsletter. Do you want to learn how to make a living as a creator? Check out the CreatorsMBA. (02:48) - Most common things that are holding creators back (03:57) - Examples of how mindset can change the game in terms of growth (06:09)- First thing they do with a creator who has a course and wants to grow (11:18) - Questions they ask customer service people to get the insights that they need (12:33) - Why some courses keep selling, without being good (14:46) - Things they look for in a product  (21:54) - Specifics they look for in a community (24:19) - What surveying customers and community does for a business’s growth  (25:55) - What happens after someone “passes” their checklist (27:05) - What you can do, right now, to start building a community (32:41) - Things you can do to achieve 10x growth (35:13) - How they improve the customer journey of a client (37:27) - How many customers you should have to start + solely focusing on the customer journey and not acquiring new ones (40:17) - James’s thoughts on delegation (45:28) - Overcoming a perfectionist mindset (48:55) - 5 words that he lives by and why they are important (51:54) - How he uses those 5 words in his business (55:41) - His health journey and how he got better (01:00:54) - Tools he used to get better + to a good place (01:03:46) - How his business was running while he was going through the health journey (01:05:22) - James's journey of finding and becoming the best version of himself (01:11:29) - The three books that have made the biggest impact in his life (01:12:25)- One piece of wisdom that has changed the game for him (01:13:33) - One person he is grateful to (01:14:32) - What it means to be a conscious creator
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