6. Be the First, Best or Different - Five Elements of Great Content Strategy
Description
Everyone has content ideas. But how to execute them and how to make content work, as a source of brand awareness or lead generation, is a whole other ball game. How do you know where to start? How do you know that what your writing is the right thing? How can you improve as a writer and increase your engagement? All of which, I discuss in this week's (solo) episode, covering the five elements I believe will make your content strategy more refined and better performing.
Today I discuss some of my top strategies to consider when you are managing a marketing team. Including why having a diverse range of personalities can benefit your team and how to balance these different styles for optimum working results.
Mentioned in the episode:
Notion
VARK...
Published 06/16/21
In this episode I talk all things content tracks, what they are and the difference between the 3 types: SEO, Brand & Product. How to identify them and why this is so important when you're creating and curating your content.
Mentioned in this episode:
Instapages
Connect with...
Published 06/09/21