What it's like to be a marketer (or consumer) in the age of cookies
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Description
What does it mean to be a consumer or a marketer in the age of cookies, algorithms, transparency policies and GDPR? That’s what we’re here to discuss today. That takes us through a bunch of interesting questions such as: How has leveraging data for marketing purposes become harder? Why would anyone ever allow having their data sold – or object to it, for that matter? Exactly what kind of hot water do Facebook and Amazon find themselves in with data? Is retargeting soon going to be a thing of the past? What’s going on with Apple? And much more… Useful links Instagram: @teamkubbco TikTok: @kubbco Twitter: @KubbAndCo LinkedIn: Kubbco Blogs: Kubbco.com Audio podcast: https://pod.link/kubbco YouTube podcast: https://bit.ly/3IwTmMc Social Brief (Social media news): https://bit.ly/3I68D6g
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