Description
Claire is the Co-Founder of Elevate & Forget the Funnel. She has tremendous experience in SaaS marketing and growth. Here are just a few of the topics we discussed in this episode:
What customer-led growth means and how to nail it
The difference between customer-led and product-led
The importance of creating the experience the customer needs
How to get started leveraging customer insights
How to think about the volume of customer insights you need
Getting started with better understanding your customers
Connecting with Claire
Elevate
Forget The Funnel
Follow Claire on Twitter
Bob is the President and CEO of the Rewired Group, a pioneer of Jobs to Be Done, the author of the Jobs to be Done Handbook and his latest work Demand Side Sales. On this week's episode of Customer Conversations, Stuart and Bob cover
Defining and applying the demand side
Where to start with...
Published 09/22/20
Michael Callahan is Vice President of eCommerce and Transformation for Maytex and Zenith Home Corp. Michael started his career in large CPG companies and has worked on national brands like Mr. Coffee, CrockPot and T-fall. Over the past 15 years, Michael has been transforming organizations to...
Published 09/15/20
Jeff Ignacio is the Head of Revenue and Growth Operations at UpKeep, managing the Go To Market Systems and Enablement teams. Prior to working at UpKeep Jeff spanned a variety of roles at both large tech firms such as Accenture, Intel, Google, and high growth ventures such as Vizier (viz-ier) and...
Published 09/01/20