What can we learn from a chef when it comes to designing memorable food experiences? In this podcast, Carlos interviews Chef Pablo Naranjo (IG: @chefpablonaranjo) about his work on designing food experiences in different countries, and for different groups of people, from around the world. For more information about some of his work, take a look at the following article: What can marketers learn from chefs?...

In this podcast, Carlos interviews Dr. Ana Javornik (https://javornik.me/) about her work on augmented reality and customer experiences. The discussions is based on the following published paper: Javornik, A., Marder, B., Pizzetti, M., & Warlop, L. (2021). Augmented self-The effects of virtual face augmentation on consumers' self-concept. Journal of Business Research, 130, 170-187. https://www.sciencedirect.com/science/article/pii/S0148296321001855 See acast.com/privacy for privacy and...

In this podcast, Carlos interviews Dr. Teck Ming (Terence) Tan (https://www.linkedin.com/in/teck-ming-terence-tan-829b4664/) about his work on blockchain technology and customer experiences. The discussion is based on the following published paper: Tan, T. M., & Salo, J. (in press). Ethical Marketing in the Blockchain-Based Sharing Economy: Theoretical Integration and Guiding Insights. Journal of Business Ethics. https://link.springer.com/article/10.1007/s10551-021-05015-8 See...

In this podcast, Anders interviews Dr. Larissa Becker (https://www.linkedin.com/in/larissa-becker-15186515/?originalSubdomain=fi) about her work on customer journeys. See acast.com/privacy for privacy and opt-out information.

In this podcast, Anders interviews Dr. Tim Keiningham (https://www.stjohns.edu/academics/faculty/timothy-l-keiningham) about his work on measuring customer experiences. See acast.com/privacy for privacy and opt-out information.

 In this podcast, Anders interviews Stefan Larsson about managing fan experiences during sports events. Stefan Larsson is the current CEO of Färjestad Hockey (https://www.farjestadbk.se/) which is one of the most successful hockey clubs in Europe. See acast.com/privacy for privacy and opt-out information.

Welcome to Season 2 podcast by Anders Gustafsson (https://www.bi.edu/about-bi/employees/department-of-marketing/anders-gustafsson/) and Carlos Velasco (https://carlosvelasco.info/) at BI Norwegian Business School. See acast.com/privacy for privacy and opt-out information.

In this episode, Anders Gustafsson and Carlos Velasco reflect on the first season, and the future of, the customer experience management podcast. See acast.com/privacy for privacy and opt-out information.

In this podcast, Carlos Velasco interviews Charles Michel (IG: charlesxmichel) about meaningful food experiences. You can learn more about his work here: https://charlesxmichel.com/ See acast.com/privacy for privacy and opt-out information.

In this podcast, Carlos Velasco interviews William Woodall about AI Art and non-fungible token experiences. You can learn more about his work here: entheosart.com/ (Twitter: @EntheosAI) and about how NFTs create value here https://www.bi.edu/research/business-review/articles/2021/11/value-in-the-age-of-non-fungible-tokens-nfts/ and here https://hbr.org/2021/11/how-nfts-create-value See acast.com/privacy for privacy and opt-out information.

In this podcast, Carlos Velasco interviews Dr Chloe Preece (https://pure.royalholloway.ac.uk/portal/en/persons/chloe-preece(685e1693-34bd-40fc-9580-3d73f53c48a6).html) about her work on art in customer experiences. The interview capitalizes on the report "The story of immersive users" (PDF) https://www.storyfutures.com/uploads/docs/Audience-Insight-Report-Complete-1.3.pdf See acast.com/privacy for privacy and opt-out information.

In this podcast, Anders Gustafsson interviews Dr. Anne Kranzbuhler (https://www.tudelft.nl/io/over-io/personen/kranzbuehler-a-m) about her work on emotions in customer experiences. The interview is based on Kranzbühler, A. M., Zerres, A., Kleijnen, M. H., & Verlegh, P. W. (2020). Beyond valence: a meta-analysis of discrete emotions in firm-customer encounters. Journal of the Academy of Marketing Science, 48(3), 478-498. See acast.com/privacy for privacy and opt-out information.

In this podcast, Anders Gustafsson interviews Dr. Karim Sidaoui (https://www.ru.nl/english/people/sidaoui-k/) about his work on chatbots. The interview is based on Sidaoui, K., M. Jaakkola, and J. Burton. "AI feel you: customer experience assessment via chatbot interviews." Journal of Service Management 31 (2020): 745-766. See acast.com/privacy for privacy and opt-out information.

In this podcast, Anders Gustafsson interviews Dr. Jonas Holmqvist (https://student.kedge.edu/faculty-directory/jonas-holmqvist) about his work on luxury experiences. The interview is based on Wirtz, Jochen, Jonas Holmqvist, and Martin P. Fritze. "Luxury services." J. Serv. Manage. 31.4 (2020): 665-692. See acast.com/privacy for privacy and opt-out information.

In this podcast, Carlos Velasco interviews Dr. Janice Wang (http://www.qianjanicewang.com/) and PhD student Francisco Barbosa (https://fbarbosaescobar.com/) on augmented and virtual reality experiences. This interview is based on this article: Wang, Q. J., Escobar, F. B., Da Mota, P. A., & Velasco, C. (2021). Getting started with virtual reality for sensory and consumer science: Current practices and future perspectives. Food Research International, 145, 110410. See acast.com/privacy for...

In this podcast, Carlos Velasco interviews Dr. Olivia Petit (https://student.kedge.edu/faculty-directory/olivia-petit) about her work on digital sensory marketing and digital multisensory experiences. The interview is based on these articles: Petit, O., Velasco, C., & Spence, C. (2019). Digital sensory marketing: Integrating new technologies into multisensory online experience. Journal of Interactive Marketing, 45, 42-61 and Petit, O., Javornik, A., & Velasco, C. (2021). We eat first...

In this podcast, Anders Gustafsson interviews Dr. Larissa Becker (https://www.linkedin.com/in/larissa-becker-15186515/?originalSubdomain=fi) about her work on fundamental premises of customer experiences. The discussions is based on the following published paper Becker, L., & Jaakkola, E. (2020). Customer experience: fundamental premises and implications for research. Journal of the Academy of Marketing Science, 48(4), 630-648. See acast.com/privacy for privacy and opt-out information.

In this podcast, Carlos Velasco interviews Dr. Charles Spence (https://www.psy.ox.ac.uk/team/charles-spence) about his work on Sensehacking or hacking the senses for customer experiences, as well as happier, healthier living. The interview is based on this book: Spence, C. (2021). Sensehacking: How to Use the Power of Your Senses for Happier, Healthier Living. Penguin UK. See acast.com/privacy for privacy and opt-out information.

In this podcast, Anders Gustafsson interviews Dr. Arne de Keyser(https://www.edhec.edu/en/faculty-and-researchers/de-keyser-arne-phd) about his work on touchpoints, qualities, and context corner stones to understand customer experience. See acast.com/privacy for privacy and opt-out information.

In this podcast, Anders Gustafsson interviews Dr. Markus Giesler (https://www.mgiesler.com/) about his work on the role of AI in customer experience. See acast.com/privacy for privacy and opt-out information.

By Anders Gustafsson and Carlos Velasco BI Norwegian Business School See acast.com/privacy for privacy and opt-out information.