Today, Craig offers two papers to ponder. One, the art of giving and receiving advice and two, a robust paper which puts a view about balancing short and long-term marketing strategies.

To ensure a longer, healthier life and career, think about increasing your skill levels around the topics featured in today’s TBS ThinkPiece.

The advantages of a longer attention span cannot be overstated. Multitasking, whilst an impressive ability, has been debunked as a productivity killer today. The better we can focus on one task at a time, the more productive we become. Read on, briefly, to find out more.

Today Craig puts a view that supports our conviction - creativity is the most powerful force in business.

Today Craig talks about mind over matter - the power of the mind, overcoming challenges or problems.

Today Craig takes a swing at defining Unexpected Works - DDB’s promise - as it relates to us.

Today Craig points out, our minds matter.

You’ve perhaps spent these past months consumed with seemingly endless client errands or fielding questions from finance enquiring as to whether you’ll meet your Q1 targets. Could it be you’ve put everyone and everything well ahead of you and your aspirations this year? Today, Craig encourages you to consider having a career discussion, with yourself.

In 2023, smart business leaders will get focused - pruning efforts that aren’t bearing fruit and prioritizing long-term growth. Read on assuming this is of interest.

Over this past week, Craig been in the garden, pruning native evergreens. Read on and you’ll get the meaning of the adage - to prune is to promote.

Ever wondered if its remotely possible your finance and creative leads could agree on the definition of performance. Well, today is that day. Finally, Craig has the case study to prove it.

Recently I read with curiosity, this excellent piece which talks of improving brainstorming with constructive criticism. It poses the question, does criticism help or hinder creativity in brainstorming?

I always sit up straight when GGC talks of servant leadership. His writings and actions perpetually inspire me. In further support of Gil’s enduring conviction, here’s a piece written by Jim Heskett – Professor Emeritus HBS.

Today, Craig invites us to consider some research-based leadership advice (from the military), suggesting leaders should follow the science and take a structured approach to hiring for, promoting, and developing employee happiness.

Positively, contemplating your demise will sharpen your vision forward.

Today, Craig’s Back to the Future missive.

Continuing his military theme over recent times, Craig understands many of you are involved in family businesses, here’s some learnings to consider. In trying times, family tensions often surface, exposing underlying fissures, which may lead to more divisiveness. From adversity can come unification. Listen or read on for Craig’s thoughts.

It pains me to say, one of the side effects of the pandemic, given we’ve been either homing to work or operating in a hybrid mode these past few years - yes, I do think leaders find themselves enabling echo chambers. Read on, or listen, if you’d like to hear some thoughts on changing our behaviours.

If you have an interest in the growth of our clients and enhancing your career, read on.

Today Craig talks of the serenity of place, people and past.

If you are content with staying in our lane, never hiring before revenue, perpetually being concerned about sourcing, and retaining staff and believing in unexpected works, though acting as expected – do not read this TBS ThinkPiece.

Today is your lucky day to learn more about choice overload, inertia and of course, the nudge.

Craig cannot resist a bookshop.

Today Craig talks about the getting of wisdom.