High Ticketed Products Are Hard To Sell — Let Alone Products That Are Pretty Boring. But This Company Took Advantage of a 12.6 Billion Dollar Market & Generates Millions in Sales Every Month. Learn The Strategy Behind Molekule’s Success

PopSockets, a mobile phone accessories brand, generates over $1 billion dollars in sales. In this episode, we dive into some of the best practices that helped PopSocket capitalize on this market.

In Episode 60, We Discuss How Dr.Squatch, a Direct-To-Consumer Men’s Soap Brand Built A $100 Million Dollar Brand.

In episode 59, we dive into the strategy behind Blissy’s eCommerce growth hacks---the taboo stuff that work.

In episode 58, we dive into the strategy behind Seed’s business success within the probiotic market.

In episode 57, we dive into the strategy behind Black Rifle Coffee’s $1.7 Billion Dollar Cult Brand.

In Episode 56 we dissect S’well’s business & marketing strategy – Founded in 2010 with a $30,000 initial investment, Sarah Kauss has now built a 9 figure business (Where revenues are projected to be at around 200mil). See how she made a “low-cost” product look expensive & created a cult brand through her business & marketing efforts.

In Episode 55 we dissect DUDE Wipes business & marketing strategy. Founded in 2011 by 4 guys that started the company in a small apartment in Chicago. These guys didn’t create a new product, instead, they attracted new customers to the already existing one. They recreated Baby Wipes for men and called it DUDE Wipes. Analyzing this company can help you think of ways of recreating an existing product & introducing new customers to an already existing one (Rebranding & Storytelling).

In Episode 54, we dissect CALM’s business & marketing strategy -- As of May 2021, they estimated to about 2 mil subscribers & 4 mil downloads (Which means they average to about 140mil a year just on Subscriptions!!). Whether you’re building an app or eCommerce business, Calm strategies is something that we should all take note of.

7+ Ideas on how eCommerce businesses & brands can start incorporating NFTs into their strategy — In episode 54, we discuss everything from crowdfunding to loyalty programs, accessibility, etc.

In Episode 52, we dissect Athletic Greens business & marketing strategy – They are a “green powder” healthy drink that started in 2009 & has prevailed in their industry. We took 6 of their best ecommerce strategies that you can implement to help you mitigate the rise of ad cost & increase your ROI.

In Episode 51, we dissect Liquid I.V.'s business & marketing strategy -- Liquid I.V. is a thirst-quenching brand best known for its flavorful, travel-friendly electrolyte drink powder. It was founded in 2012 by Brandin Cohen & acquired by Unilever (UK-Based Consumer Goods Company) in 2020. The brand continuously uses growth hacks & strategic lead capturing methods that we can all learn & take away from

In Episode 50, we dissect SKIM’s business & marketing strategy – Skim’s is an inclusive shapewear brand designed for all types of women. The company was founded in 2018 by Kim Kardashian and ever since her launch she has hired top of the line experts to help strengthen her eCommerce brand to where it is now. The company is now valued over 1.6 billion dollars. Regardless of her cult following, her approach to building her eCommerce brand is something we can all learn from especially...

Founded in 2017 by Jeff Cole and Mark Mastrandrea , is an online company that sells canvas prints of artists images. By landing strong partnerships & leveraging growth tactics on Social Media, they were able to scale their business into well over 8 figures.

In Episode 48, we dissect Poppi’s business & marketing strategy – Poppi is a prebiotic healthy soda designed to keep your gut in check. Founded by a married couple in March 2020 (originally 2018 but they rebranded in 2020 into a new name), is now being sold to over 7,500 retail locations within 1 year. They landed their first large investment after Shark Tank and their investor, Rohan Oza, has helped shaped their overall branding strategy.

Casely, an eCommerce tech-accessories retailer that’s gone from zero to eight figures in just four years, was named the 17th Fastest-Growing Private Company in America on the 2021 Inc. 5000 List. In this episode, we took away 6 growth strategies that Casely conducted that can be used as reference to build your brand.

In Episode 46, we dissect Liquid Death’s business & marketing strategy -- They took a boring-ass product, water, and made it freaking awesome all through staying focused on a specific market and going heavy on their branding. With over 145,000 Customers & over $34million dollars raised to date, we dove into some of Liquid Death’s best tactics & principles that helped them succeed.

In Episode 45, we dissect Oh Polly’s business & marketing strategy – Oh Polly is a popular UK Based womenswear label that was launched in 2013 by Claire Henderson. Within 12 months after launch, they generated ~£2m in sales. E-Commerce Fashion Tycoons like Oh Polly, Fashion Nova, & Pretty Little Thing have really disrupted the fashion industry within the last few years and their marketing strategies are something we should all take note of. They all understand the importance of social...

In Episode 44, we discuss 4 brands that we liked thus far with strong cart pages & why we love them. Optimizing your cart page can dramatically increase your sales & we wanted to dedicate an episode on this topic.

In Episode 43, we dissect Manscaped business & marketing strategy – The company was founded in 2017 by Paul Tran & is a brand dedicated to men’s below-the-waist grooming and hygiene. With over 2 million men using their products, this company is worth studying & referencing when you’re thinking about your next business move.

In Episode 41, we dissect Goli Nutrition’s business & marketing strategy – Goli, was founded in late 2019 by Michael Bitensky & within a year this business generated over $30mil in sales with just 1 product. If you think this guy created some crazy expensive website/platform, think again. Listen in to learn some great takeaways on how Goli dominated this industry.

In Episode 40, we dissect Ghost Nutrition’s business & marketing strategy – This Company Proved That You Can Introduce A Product Into A Heavily Saturated Market By Focusing On Building Brand Equity. It was started in 2016 by 2 Entrepreneurs, Ryan Hughes & Daniel Laurenco. & they are projected to generated 50 mil in sales by the end of 2021. Listen in to see what we learned about their marketing & business tactics.

In Episode 39, we dissect Bite Toothpaste’s business & marketing strategy – This company launched in 2018 by Lindsay McCormick with just $6,000 in capital. After developing her product (in her living room), media publications reached out to her to create a video using some of her videos & narrating the product’s storyline. This video reached millions of people and dramatically helped increase her sales. We outline some of Bite’s marketing strategies that you can takeaway for your...