Episodes
Published 12/22/22
After 65 episodes, today’s show is the last episode of our podcast, Design To Be Conversation. There are big shifts happening behind the scenes with Design To Be and closing the chapter on our podcast will allow us to take the proper next steps to what’s ahead. Thank you all for listening. Now, for our final episode! Jehad Affoneh is a design and product leader who's led design, product, and engineering teams most recently at VMware and Splunk. He is currently Chief Design Officer at Toast,...
Published 12/22/22
Andy Vitale is a design executive, educator, speaker, and co-host of the Surfacing Podcast. He is currently the Executive Vice President of Design at Rocket Companies, where he leads a team focused on transforming the lending and finance industry, through a human-centered approach, to provide the best experience for millions of people. Throughout his career, he has built, scaled, and led teams that elevate the role of Design as an organizational competence and a competitive advantage. We dive...
Published 12/14/22
Amy Thibodeau is the Chief Design Officer at Gusto, where she empowers designers, researchers, and content strategists who are working on products that connect companies with their employees in a more meaningful way. Previously, Amy was a senior director of UX at Shopify where she led a cross-functional team of over 130 people working on core business products. During her time at Shopify, she also led the launch of the Polaris design system, built the Platform UX team and founded the Design...
Published 12/07/22
Renato Valdés Olmos is an executive, angel investor, and advisor with over two decades of experience serving millions of customers worldwide. He's built products, brands, and organizations in various industries, including artificial intelligence, transportation, healthcare, and productivity tools. Most recently, he served as VP of Product at Pitch, and Head of Design at Grammarly and is currently focusing on being a Dad and investor. We dive into the most important lessons he’s learned...
Published 11/30/22
Bob Baxley is a design executive, advisor, mentor, and advocate who has built, managed and led UX teams at some of Silicon Valley’s most respected companies. With a career spanning three decades, Bob's work at Apple, Pinterest, Yahoo!, and elsewhere has touched hundreds of millions of users around the world. Currently, Bob serves as the Senior Vice-President of Design at ThoughtSpot, a business intelligence, and data analytics platform. Committed to recruiting and inspiring the next...
Published 11/15/22
Over the last 25 years, Parameswaran Venkataraman has been in design and innovation leadership roles across companies like IDEO, Tata Digital, Fractal.ai, Dr. Reddy’s and Sapient. Over the last decade, he has been instrumental in setting up and establishing strategic design capabilities & culture in several organizations. Some of the work Param has led at Studio 5B at Dr. Reddy's is now a featured case study in IDEO U’s course on Designing for Change Param is passionate about mindfulness...
Published 11/08/22
Jesse James Garrett has been one of the most prominent voices in digital product design for more than 20 years. His career highlights include co-founding the groundbreaking UX consultancy, Adaptive Path; writing the foundational book The Elements of User Experience, whose iconic five-plane model has become a staple of the field; and defining Ajax, the dynamic interaction model that transformed web technology and design in the Web 2.0 era. His work has been published in more than a dozen...
Published 11/01/22
Tim Allen is the Global Head of Design at Instacart. He leads the global product design, research, content and operations, centered on food access and inclusivity. His focus on fueling human potential is key to building products and cultures that inspire people to do their best work. As an additional outlet for his passion for design thinking, Tim was named one of Fast Company's Most Creative People in Business for 2017.  Tim speaks and instructs at schools and events around the...
Published 10/25/22
Noah Levin is a Senior Product Design Director at Figma. His job includes a variety of things, like attracting and retaining talented designers, setting and sharing context, providing actionable feedback, and helping facilitate a healthy environment for design in the company. Before Figma, he led design teams at ClassPass and Google, taught designers to code as an advisor at Framer, and built a cuff-mounted digital assistant for astronauts at NASA. He studied Human-Computer Interaction at...
Published 10/18/22
Sameera Kapila is a designer, educator, manager, and writer who works as a senior product designer at Netlify. Born in India, raised on the Dutch island of Curaçao, and living in Austin, TX, Sameera has held roles in agencies, educational institutions, and consultancies ranging from individual contributor to executive leadership, student to educator, and everything in between. She writes and speaks about web and product design, diversity, inclusion and equity, tech education, and design...
Published 10/11/22
In today’s episode, I chat with Sarah Doody. Sarah is the Founder & CEO of Career Strategy Lab, a UX career accelerator that helps UX and product professionals navigate their job search and get hired without applying to hundreds of jobs. Professionals that have worked with Sarah have landed jobs at Amazon, Blue Origin, Home Depot, IBM, Microsoft, Salesforce, and more and on average, they increase their salaries by 40%. She is also a User Experience designer, researcher, and educator....
Published 10/04/22
In today's episode, I speak with Dan Szuc and Josephine Wong.  Dan is a co-founder and principal at Apogee and co-founder of Make Meaningful Work, as well as the co-founder of UX Hong Kong. He has been involved in the UX field and based in Hong Kong for over 20 years. Dan has lectured about user-centered design globally. He has co-authored three books including Global UX with Whitney Quesenbery, The Usability Kit with Gerry Gaffney and Make Meaningful Work with Josephine Wong. Josephine...
Published 05/31/22
In today’s episode, I speak with Evan Dody. Evan is the Head of Design + Creative at Angi (including HomeAdvisor and Handy). He leads Product Design, Brand Creative, UX Research, UX Writing, and DesignOps across the multi-sided home services marketplace. He and his team help homeowners across the country create and care for homes they love, while simultaneously helping local businesses thrive. Prior to Angi, Evan led design teams at Mailchimp and Huge in Brooklyn. He's designed...
Published 05/24/22
In today's episode, I speak with Fonz Morris. Fonz is an entrepreneur and self-taught designer, born in Brooklyn and now based in San Jose. He has worked in tech and design on both coasts of the United States, in Philadelphia, New York, Atlanta, Washington D.C., and California. His belief in the importance of self-driven education continued through his travels through Europe, Central and South America, and South East Asia. Since 2020, Fonz has been the Lead Product Designer at Netflix. Prior...
Published 05/17/22
In today’s episode, I speak with Andy Budd. Andy is a design leader, conference speaker, start-up advisor & coach. He co-founded Clearleft, the first dedicated UX consultancy in the UK, along with the Leading Design and UX London conferences. He’s a member of the Adobe Design Circle, and has appeared on both the Wired 100 and BIMA 100 lists of influential leaders in tech. He’s currently helping start-up founders make the most of Design in his role as an Expert in Residence at Seedcamp,...
Published 05/10/22
This is our 50th episode of Design To Be Conversation. Thank you all so much for your support – and an extra special thanks to those of you who have been listening since the beginning! Today we’re celebrating by doing something a little bit different. In this episode, our guest host Jayneil Dalal interviews me about my experience with a 10-day silent meditation retreat. Jayneil Dalal is a product designer born in Gujarat, India and polished in Dallas, Texas. He hosts the design MBA podcast...
Published 05/03/22
In today’s episode, I speak with Malthe Sigurdsson. Malthe has 25 years of experience as a designer and design leader building, scaling, and managing design organizations that deliver beautiful and effective work across multiple disciplines and product categories. He is currently the Chief Design Officer at Handshake, where he is leading product and brand design across the company. At Handshake his goal is to help level up the end-to-end consumer and enterprise experiences and is instrumental...
Published 04/26/22
In today’s episode, I speak with Ximena Vengoechea. Ximena is a user researcher, writer, and illustrator whose work on personal and professional development has been published in Inc., The Washington Post, Newsweek, and Huffington Post. She is the author of the new book, Listen Like You Mean it: Reclaiming the Lost Art of True Connection (Portfolio/Penguin Random House). She is a contributor at Fast Company and The Muse, and writes Letters from Ximena, a newsletter on tech, culture, career,...
Published 04/19/22
In today’s episode, I speak with Susan Weinschenk. Susan has a Ph.D. in Psychology and is the Chief Behavioral Scientist and CEO at The Team W, Inc, as well as an Adjunct Professor at the University of Wisconsin, Stevens Point. Susan consults with Fortune 1000 companies, start-ups, governments, and nonprofits, and is the author of several books, including 100 Things Every  Designer Needs To Know About People, 100 MORE Things Every Designer Needs To Know About People and How To Get  People...
Published 04/12/22
In today’s episode, I speak with Indi Young. Indi is a researcher who coaches, writes, and teaches about inclusive product strategy. Her work is rooted in the problem space where the focus is on people, not users. Indi pioneered opportunity maps, mental model diagrams, and thinking styles. Her way of approaching the problem allows teams to truly pay attention to people, without letting cognitive bias and assumptions creep in. Indi has written two books: Practical Empathy and Mental Models....
Published 04/05/22
In today’s episode, I speak with Jeff Veen. Jeff is a Design Partner and Head of Platform at True Ventures, where he spends his time helping founders create better products. He does this as an advisor, as well, for companies like about.me, Medium, and WordPress. Previously, Jeff was VP of Design at Adobe after they acquired Typekit, the company he co-founded and ran as CEO. Jeff was also one of the founding partners of the user experience consulting group Adaptive Path. While there, he led...
Published 03/29/22
In today’s episode, I speak with Kat Vellos. Kat is a connection coach and trusted expert on the power of cultivating meaningful friendships. In her former career as a user experience designer, she researched, designed, and advised on the user experience of countless flows in digital products serving millions of people at companies like Slack and Pandora. With the publication of her books, We Should Get Together and Connected from Afar, Kat turned her background in UX design towards combating...
Published 03/22/22
In today's episode, I speak with Randy Hunt. Randy is a multi-hyphenate designer, executive, artist, musician, and writer. Professionally: Randy is Head of Design Strategy at Kraken, a cryptocurrency exchange. He has served as Head of Design at Grab, Head of Design at Artsy, and VP of Design at Etsy. Randy is the author of Product Design for the Web. He also co-founded Supermarket, a curated design marketplace, founded Citizen Scholar Inc., and worked at Milton Glaser Inc. He is an active...
Published 03/15/22
In today’s episode, I speak with Scott Jenson. Scott has been doing user interface design and strategic planning for over 30 years. He worked at Apple on System 7, Newton, and the Apple Human Interface guidelines. He was the director of Symbian’s DesignLab, manager of mobile UX for Google, and a creative director at frog design in San Francisco. He was a founding member of the biotech company Color. Scott returned to Google working on the Chrome team in 2013 to work on IoT and Android. In...
Published 03/08/22