In this episode, Miranda explains how the cross over from marketing to sales can sometimes get a little confusing.  Making sure your sales team isn't actually the marketing team can be key in the success of your business.  We discuss getting a great website that can educate your target demo and reduce pressure from your sales team as well as how targeting will set up your potential buyer for a smooth sale.  visit www.digitalmonkmarketing.com or email [email protected]

In this episode we are joined by Chloe Purcell, Digital Monk's in house graphic designer.  Chloe shares about how to find the right designer, as well as many tips that will help the process run smoothly and the best paths of communication to be able to truly see your design ideas brought to life quickly and cost effectively.  If you are looking to work with a designer, be sure to reach out to our team by emailing [email protected] to discuss your design requirements and goals. 

YouTube has over 2 billion users and is a great platform for targeted marketing campaigns.  In this episode we discuss why you should be using youtube not just as a platform to host your ads but to host content that promotes your business too.  Please contact [email protected] with any questions or for help creating a YouTube marketing campaign for your business. 

In this episode John explains all about how Google Ads and AdWords work, and how to get the best return on investment when it comes to advertising online.  We look at identifying your advertising goals, tracking configuration, ad copy, ad formats and much more that will give you insights and confidence to start running ads for your business. As always our digital marketing specialists are here to help you. Visit www.digitalmonkmarketing.com for more. 

Customers are far likely to remain loyal and continue to buy from you if the experience is positive. They are also more likely to give you great reviews and market your business for free with word of mouth testimonials and recommendations.  In this episode we look at the many ways to provide a great customer experience and how this can help you grow your business with little to no budget. 

In this episode we talk about the various ways you can create great content while sticking to your budget. For more information, visit www.digitalmonkmarketing.com 

In this episode we talk about what is at the heart of creating great online content for your brand.  From deciding which platforms suit you and your followers to knowing when to partner with an agency to help you manage your growth online.  Visit www.digitalmonkmarketing.com for more information

In this episode we talk about all the different elements that a digital marketing agency can help with.  Whether you are a small business, managing everything yourself or a larger company looking to grow. Digital Monk Marketing is here to help you reach your advertising goals and help you reach and retain more clients.  Visit the website to learn more.  www.digitalmonkmarketing.com

In this episode, Monica talks about the lates updates from Apple and how they improve the privacy of individuals, they are also drastically affecting marketing strategies for business.  We talk about the new iOS 14 update that will require users to opt in for tracking and data capture within certain apps, specifically FB right now, and how this will affect marketing results. Visit www.digitalmonkmarketing.com for more information on how to manage your marketing. 

Gone are the days when you could rely on direct referrals and word of mouth. Your digital presence needs to be solid and that takes time and money. You need to meet your customers where they are and that’s online. Marketing spend should never be decided based on a “budget” that is determined by anything other than your sales and growth goals. If you are expecting a certain amount of revenue to come in, you have to invest appropriately in what you put out to attract that revenue.

One huge trend is a renewed focus on Personal Health & Self-Care. In fact, 34% of consumers are increasing their purchase of personal hygiene products and anything focused on self-care and mental well-being is currently performing well! Consumers are looking at all of the things they have always wanted to do - take up meditating, get Invisalign, start a new hobby and a variety of ways to take better care of their minds, bodies and spirits - and finally take that "me" time to do them

In this episode Monica explains the best practices for email marketing, as well as how to grow your email lists, create automations and manage your emails to get the best return on your time and money.  We talk about opt ins and how to manage your following and make sure that you are communicating the right things at the right times, but most importantly to the right people. For more information or to get help setting up your email marketing campaigns, visit www.digitalmonkmarketing.com

In this episode we discuss the very counter intuitive yet very interesting topic of how negative reviews can positively affect your business.  Ever see a red flag when a business has a squeaky clean and perfect page of reviews? Are you impressed when a business responds really well to negative feedback on their Google My Business page? In this episode we talk about taking that opportunity to showcase excellent customer service in a public forum.

Don't get left behind on this hugely beneficial trend. In this Episode we discuss why a podcast is crucial for your brand and how launching one does not need to be intimidating or expensive.  Learn about why businesses are launching podcasts and the benefits that come with one. If you are wanting to explore the world of podcasting or learn more about launching one for your business, email Monica to learn how we can help you get your podcast out there.  [email protected]

Social media is an attractive medium. It's shiny, beautiful and brings you that feeling of connection, engagement and validation... But SEO, in all of its technical glory, is what brings traffic to your channels and ensures the right people are finding your business when they are ready to buy. Both are crucial to a great digital strategy, but SEO is what pays the bills, so if you want your business to grow, don't forget the SEO! Monica talks about how Social Media is Sexy, But SEO Pays the...

In this episode we discuss the affect that 2020 has had on current marketing trends, and how business owners can use the top 5 changes to stay current and ahead of competition.  Visit www.digitalmonkmarketing.com for more or email [email protected] to discuss your marketing strategy. 

Instagram is rolling out opportunities to monetize from your account.  This is going to be a game changer for accounts with large followings and will also provide opportunities for businesses to up their advertising game.  If you have any questions or would like to learn more, contact Monica via email at [email protected] or follow @digitalmonkmarketing on social media platforms. 

In this episode we explore behind the brand of Digital Monk Marketing. Monica shares about her life and background and how it shaped her to become the creative and curious entrepreneur she is today, and why she loves the entrepreneurial lifestyle! You can also learn lots from her website and podcast, both of which can be found at www.digitalmonkmarketing,com and you can follow Monica @digitalmonkmarketing on social media.

In this episode, Monica of Digital Monk Marketing explains what to look for, what questions to ask and how to build a winning relationship with your 3rd party marketing agency.  Follow @digitalmonkmarketing on all social media platforms for more information, or email monica@digitalmonkmarketing to contact her directly.

In this episode we look at vanity numbers. Why some numbers are important for business, and some are simply important for the ego!  Which ones should you be tracking and why, how to increase them and break the ego cycle with the idea that a lower number of followers may mean bigger business.  If you know someone who would enjoy this episode, feel free to share, and as always you can contact Monica directly online: [email protected] 

TikTok is one of the newer platforms for social media, and in this episode we talk a little about the controversy surrounding it and whether or not it would work for your brand.  If you have any questions or would like to learn more, contact Monica at Digital Monk Marketing directly via email: [email protected]

In this episode we look at why some major businesses are boycotting facebook and pulling their advertising campaigns for the month of July. We talk about the demands being made by civil rights activists, and the changes many hope to see on the major social media platform.  If you have any questions and would like to talk to Monica about your marketing strategy, email [email protected] or follow @digitalmonkmarketing on social. 

In this episode we discuss the essential steps to get the most traction and value from running an ad on Facebook.  This training is advanced and created for users who are familiar with facebook ads, and have a basic knowledge of how to schedule and run ads on the platform.  As always, please contact [email protected] with any questions or to start planning your facebook advertising campaign. 

In this episode we discuss social change and how to leverage your brand to make a positive difference. Currently the world is in a state of transition and brands are adapting to reflect their beliefs and acknowledge social change.  Take a look at the steps that you can use to work towards defining your brand and establishing your values.