Bill McCloskey sits in the celestial cockpit above the world's commercial email traffic at Email Data Source. His company collects competitive intelligence on over 40,000 email marketing campaigns a day (1 million a month).Hear Bill's analysis of the latest trends savvy marketers are using to get you to buy. Learn the #1 idea you can model from the country's best marketers to increase your success. Find out what clever techniques Harley Davidson and Stoli Vodka are using to increase the 'bond' to their brand.Bill gives his expert opinion on the leading email services; his POV on single vs. double opt-in and the always classic question of "text vs. html?" His answers will surprise you.Bill and Suz talk about channeling inspiratoin, the muse and the original meaning of a demon. A very creative man, Bill has personally launched myriad of special interest groups and exclusive online forums. Find out why they are a salve for his shyness and what you need to know to effectively launch your own passion group. Yes you can.Now imagine a dolphin sipping a martini at a jazz bar. Why? Listen to this interview from an email maestro to find out.