The Power of Deep Specialization with Corey Quinn
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The Power of Deep Specialization with Corey Quinn  In this episode of the Do Good Work podcast, host Raul Hernandez interviews marketing expert Corey Quinn. Corey shares his journey from the highs and lows of the startup world to scaling a digital marketing agency from $20 million to $150 million. The discussion dives deep into the principles of deep specialization, why it matters, and how it can transform your business. Corey also touches on the importance of empathy in marketing, building genuine relationships, and the effectiveness of strategic gifting in outbound marketing. Tune in for valuable insights on scaling your business and mastering deep specialization. 00:00 Introduction to Corey Quinn00:16 Corey's Journey: From Startups to Agency Success01:28 The Importance of Specialization02:31 Deep Specialization Frameworks06:14 Empathy in Business07:32 The Zone of Indifference12:27 Gift-Based Marketing Strategies23:15 Building Authority in a Vertical Market24:43 Overcoming the Fear of Specialization30:48 Conclusion and Resources Connect with Corey: https://www.coreyquinn.com/https://anyonenoteveryone.com/https://www.linkedin.com/in/coreyquinn/  Connect with Raul: https://dogoodwork.io/apply https://dogoodwork.io/free-growth-resources
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