Episodes
Overview Because every beginning has an end, and every end is a new beginning, today’s episode of #EmployerBranding: The Inside Podcast is bittersweet, but hopefully, memorable to all of our listeners! After 7 amazing seasons filled with valuable lessons and insights, ep. 8 marks the last episode of Employer Branding: The Inside Podcast! To end things on a high note, we had the pleasure of speaking with Communications expert and best-selling author, Oliver Aust, talk about #branding, employer...
Published 06/08/23
Overview We’re back with episode 7 of #Employer Branding: The Inside Podcast! In today’s episode, Niels Vandecasteele, Founder & CEO at Sunday, talks about the connection between brand marketing, branded merchandise and #employerbranding. During the podcast, Niels also spoke about improving onboarding & employee experience with good-quality clothing, pointing out the importance of caring for your people and creating meaningful work relationships. What you’ll learn by listeningHow...
Published 05/25/23
Overview We’re back with episode 6 of #Employer Branding: The Inside Podcast! In today’s episode, Aki Friedrich, Director of Learning Experience at Superside, shares valuable #insights on implementing L&D strategies that contribute to business success. Also, we talked about the #purpose of learning and development, and how it can integrate or influence employer branding. What you’ll learn by listeningWhat is learning and development in an organizationHow growth happens when L&D...
Published 04/20/23
Overview Episode 5 of #Employer Branding: The Inside Podcast is #LiveNow! In this episode, we talked with Oana Iordachescu, Head of Talent Acquisition at Wayfair, about creating #DEI frameworks that walk the talk. We also spoke about recruitment bias, inclusive entrepreneurship, and ways of integrating diversity and inclusion into the employer branding aspect of a business. What you’ll learn by listening How to bridge the knowledge gap in diversity & inclusion Overcoming challenges...
Published 04/13/23
Overview Episode 4 of #Employer Branding: The Inside Podcast is #LiveNow! This time around, we spoke with Flavia Ballabene, Global Employer Branding & Social Media at Allianz, about the importance of having a #strategy in mind when building your #employerbrand. Also, we talked about creating a strong cultural foundation, creating & keeping a sense of #connection, adding social media marketing into the mix, and a lot more. What you’ll learn by listening Strategies worth having in mind...
Published 03/30/23
Overview Episode 3 of #Employer Branding: The Inside Podcast is live, everyone! This time around, we had the pleasure of speaking with Reiner Kriegler, Founder and CEO DEBA - Deutsche Employer Branding Akademie. And it was such an insightful discussion about what employer branding is and want isn’t. We also talked about fostering #transparency by transforming career sites into active employee-candidate hubs, but also about what it means to search for “truffles” instead of ‘mushrooms” when...
Published 03/16/23
Overview In the 2nd episode of the new series, we met with Antonia Sutter, Co-Founder and Managing Director, at Carry-On Publishing to talk about how #employerbranding is done in creative industries. We also talked about #creativity, building an inspiring #culture, product branding, the importance of making mistakes, and learning from them, and a lot more. What you’ll learn by listening Insights on building an inspiring company culture Making mistakes & learning from them: the key to...
Published 03/08/23
Overview Season 7 of #EmployerBranding: The Inside Podcast starts today! In the 1st episode of the new series, we met with Tina Holmes, Director of People & Culture and Operations at Amorelie. We had an interesting conversation about keeping your reputation as an employer of choice in times of change. Throughout the interview, we covered several interesting aspects related to impacting change in diversity & inclusion, employee well-being, workplace balance, and a lot more. And...
Published 02/23/23
Overview In the 9th episode of #EmployerBranding: The Inside Podcast (season 6), we had the opportunity to speak with Anna Bertoldini, Global Head of Employer Branding at NielsenIQ. We talked about strengthening your #employerbrand by turning your EVP ‘outside-in’, but also about #flexibility, #adaptability, what makes a great brand story, and a lot more. What you’ll learn by listening How to strengthen your employer brand by turning your EVP “outside in” What makes a good brand story &...
Published 02/16/23
Overview We’re back, after a well-deserved holiday break, with episode 8 of #EmployerBranding: The Inside Podcast (season 6). This time around, Mertcan Uzun, Head of Culture & Community at Blinkist joined us for an interesting discussion on the power of cultural alignment and why it is crucial to protect the people in your organization. We also talked about honesty, fostering a healthy organizational culture, and more. What you’ll learn by listening Insights on creating an engaged...
Published 01/11/23
Overview As the holiday season approaches, we’re closing up 2022 with a special 7th episode of #EmployerBranding: The Inside Podcast (season 6). We have the opportunity to speak with Bryan Chaney, co-founder of Talent Brand Alliance. We talked about #TalentBranding, #storytelling, the massive layoffs phenomenon, employer #blending, trends happening next year, and a lot more. What you’ll learn by listening An overview of talent branding, the holistic story of what a company is doing Why...
Published 12/22/22
Overview In the 6th episode of #EmployerBranding: The Inside Podcast (season 6), we had the chance to speak with Bryan Adams, CEO, and founder of Ph.Creative, recognized as one of the leading employer brand agencies in the world. We talked about predictions, breaking patterns, overcoming EVP challenges, and how authenticity is the way to build a strong employer brand. What you’ll learn by listening The challenges associated with building an authentic EVP Shattering conventions: unifying a...
Published 12/11/22
Overview In the 5th episode of #EmployerBranding: The Inside Podcast (season 6), we had the pleasure of speaking with Mark Puncher, CEO at Employer Branding Australia. That’s right! We crossed yet another ocean to get a sneak peek at how #employerbranding is done in Australia. We talked with Mark about #authenticity, #storytelling, predictions for 2023, and how #imperfections reveal the genuine side of every employer brand. What you’ll learn by listening Employer branding in Australia vs...
Published 11/29/22
Overview It’s #ThursdayPodcast once again! In the 4th episode of #EmployerBranding: The Inside Podcast (season 6), we had a fantastic opportunity to speak with Graham Quinn, Employer Brand Manager at Zalando. We discussed designing high-performance cultures, employee retention strategies, and onboarding best practices. Also, we debated how companies frame their cultures and how employees' lived experiences frame an organic, honest organizational culture. What you’ll learn by listening How...
Published 10/27/22
Overview It’s #ThursdayPodcast once again! In the 3rd episode of #EmployerBranding: The Inside Podcast (season 6), we had an amazing opportunity to speak with Alex Her, talent brand leader and Global Employer Brand Manager at GoDaddy. We talked about overcoming #challenges, #failure and why it matters to fail fast, #employeeadvocacy, and a lot more. We also spoke about TEAM, a new creative concept that proves to us that employer branding is no longer a nice-to-have, but a must-have. What...
Published 10/06/22
Overview In ep. 2 of EmployerBranding: The Inside Podcast (Season 6), we had the pleasure of speaking with Selma Sadikovic, HR Lead at SNOCKS. We talked about the way HR blends beautifully with employer branding and recruitment to build a meaningful company culture. Also, we tackled several insightful aspects of what makes a good culture, leadership buy-in, and how to rock at employer branding without breaking the bank. What you’ll learn by listening How employer branding, HR &...
Published 09/28/22
Overview Season 6 of #EmployerBranding: The Inside Podcast is LIVE! In the 1st episode of this season, we had the pleasure of speaking with Chelsea Howard, Founder of Drift Employer Brand Community. We talked about humanizing employer branding, defining an EVP the right way, and also about being truly honest about your uniqueness. To build a strong organizational foundation, one must look beneath the surface and acknowledge that “employer branding & corporate branding exist in...
Published 09/15/22
Overview Ep. 10, the last of #EmployerBranding: The Inside Podcast, Season 5, is now live! In this episode, we’ve had the pleasure of speaking with Joe Lazauskas, Head of Content & Comms at A.Team. We talked about the power of #teams and how people form bonds together, but also about the builder economy, #purpose, #mission, and how storytelling strengthens company culture. What you’ll learn by listening The power of teams & how people form bonds together How work is experienced...
Published 09/01/22
Overview Long time, no podcast! We’re back with episode Season 5, episode 9 of #EmployerBranding: The Inside Podcast! This time around we’ve had the pleasure of speaking with Jolien Demeyer, Founder Jelloow. We talked about building connections with people to attract and retain top talent, but also about values, entrepreneurship, and how a scaleur mindset can help strengthen your employer brand. What you’ll learn by listening Digital marketing 2.0: connecting agencies with companies to build...
Published 08/25/22
Overview In episode 8 of our 5th season, we had an interesting conversation with Ebony Morczinek, CEO at @Marley Spoon Europe. We talked about dealing with unexpected company #growth during challenging times and measures leaders should take to maintain universal company values. Also, we touched on several other topics, such as the importance of transparency and open communication, and the way leadership impacts organizational #culture.What you’ll learn by listening:Tips for dealing with...
Published 08/03/22
OverviewIn episode 7 of our 5th season, we had an interesting conversation with Mark Ivan Serunjogi, Employer Brand Manager at Zalando. We talked about diversity and inclusion in employer branding, and why is it so important to #accept people for who they are. We learned that the key to building an inclusive culture is honesty. Becoming open and acknowledging that we’re all humans and we’re all different, and that’s amazing really does reinforce #CompanyCulture.What you’ll learn by...
Published 07/28/22
Overview In episode 7 of our 5th season, we had an interesting conversation with Ebony Morczinek, CEO at @Marley Spoon Europe. We talked about dealing with unexpected company #growth during challenging times and measures leaders should take to maintain universal company values. Also, we touched on several other topics, such as the importance of transparency and open communication, and the way leadership impacts organizational #culture.What you’ll learn by listeningTips for dealing with...
Published 07/08/22
OverviewEpisode 6 of #EmployerBranding: The Inside Podcast (Season 5) is a very special one!We were delighted to speak with James Ellis, noted employer brand and talent strategy thinker, author, keynote speaker, and host of The Talent Cast podcast. We talked about some of the core challenges associated with the employer brand function, but also about #myths, #storytelling, human-centric #EVP, and a lot more.Our key takeaway is that employer branding, is a strong ally in recruitment. However,...
Published 07/08/22
Overview In the 5th episode of our 5th season, we spoke with Artyom Chelbayev, Co-founder & COO at Vitamin, a startup in Berlin with a very interesting vision - to build a strong financial future for all women. Throughout the podcast, we talked about the way diversity and inclusion have changed in the last years, but also about the importance of a genuine purpose-driven organizational culture when building your employer brand. “Every company is an extension of the founding team”, and we...
Published 06/29/22