Empowered Patient Podcast with Karen Jagoda is a window into the latest innovations in digital health, the changing dynamic between doctors and patients, and the emergence of precision medicine. The show covers such topics as aging in place, innovative uses for wearables and sensors, advances in clinical research, applied genetics, drug development, and challenges for connected health entrepreneurs.
William Hind, agency principal at Alpharmaxim, highlights that traditional methods of educating patients and physicians may not effectively drive behavior change. Applying behavioral science in healthcare communications is a way to understand the barriers to adopting new medicines and therapies...
Published 05/01/24
William Hind, agency principal at Alpharmaxim, highlights that traditional methods of educating patients and physicians may not effectively drive behavior change. Applying behavioral science in healthcare communications is a way to understand the barriers to adopting new medicines and therapies...
Published 05/01/24