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Enter the dark by Coca-Cola Signature Mixers
Coca-Cola broke all the rules when they developed the Coca-Cola Signature Mixer range. For the first time in the brand´s 134 year history, Coca-Cola invited bartender community to collaborate on their liquid in order to create something truly groundbreaking and unique. Some of the world´s top mixologists were invited to put their stamp on a new generation of cutting-edge mixers to pair with dark spirits. This series looks at what made the co-creators make drinks.
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Coca-Cola broke all the rules when they developed the Coca-Cola Signature Mixer range. For the first time in the brand´s 134 year history, Coca-Cola invited bartender community to collaborate on their liquid in order to create something truly groundbreaking and unique. Some of the world´s top...
Published 11/24/20
Mark Shayler: Being allowed to collaborate with one of the World’s best mixers is a real privilege. It is also a big responsibility. Mark developed the co-creation workshop that built Coca-Cola Signature Mixers range. Sure the bartenders made drinks, but they also heard about coffee, had to find...
Published 11/24/20
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