What is the Creator Economy, and why should you care? If you’re a marketer, you better care. Especially if you want to reach YOUNGER AUDIENCES.  So what should a marketer do? Listen to the experts. And today, we’re hosting one hell of a roundtable discussion with THE Queens of the Algorithms - Creators Cocomoeco and YesJulz, and Whalars’ very own VP of Creative Strategy, Lizzy Bilasano. TikTok forecast superstar Coco Mocoe is THE trend predictor for creators and brands strategizing their next viral TikTok video. An internet historian and curator on TikTok with over 900k followers, her videos are a masterclass of contemporary media studies and theories on pop culture. The “Queen of Snapchat,” YesJulz, is a Creator, media personality, lifestyle guru, and entrepreneur. Since 2014, Julz has created content about her jet-setting lifestyle, amassing over 500k followers. She started her own company, 1AM Creative, a female-operated entertainment company, creative marketing agency, digital radio station, and management company. Lizzy Bilasano leads Whalar’s US Creative Strategy Team to devise compelling and innovative solutions for brands and creators driven by cultural insight. So, stick with us as we ask Coco, YesJulz, and Lizzy how brands can win big in the Creator Economy. Get ready for all the jaw-dropping, aha moments from this group of badass women. #whalar #creators #creatoreconomy Hosted on Acast. See acast.com/privacy for more information.