Here's what we're covering in this episode:     Overcoming writer's block by researching your dream client.   Writing your copy with proven-to-convert copywriting principles and formulas.   How to edit your copy like a pro.             Connect with me: Website - www.elisehodge.com.au Instagram - @elisehodge               Enjoy today's episode? I'd love it if you could... Post a screenshot on your IG Stories and tag @elise_hodge so I can...

Ashton Smith is the founder of The Awakening, a platform dedicated to helping women grow a soulful and strategic business through coaching, education, and mentorship. She is a soulful business coach that guides entrepreneurs to align with their vision, embody their CEO role, and thrive in life and business.   Here’s what we're covering in this episode: How Ashton has structured her business for maximum alignment, productivity and growth. Tapping into intuition to shift from $0 to a...

Here's what we're covering in this episode:     What is a landing page?   How you can use different types of landing pages in your business.   Learning about the rule of one.   How to address pain points in your copy to resonate with your ideal client.               Connect with me: Website - www.elisehodge.com.au Instagram - @elisehodge               Enjoy today's episode? I'd love it if you could... Post a screenshot on your IG...

Meghan Lamle is a Business Mentor specializing in sales for female entrepreneurs who desire to scale rapidly in their business through effortless sales. As a go-to sales expert, Meghan teaches women psychology-based sales strategies to ditch sleazy sales techniques.   Here’s what we're covering in this episode: How Meghan shifted her mindset to grow her business. Talking about "effortless sales" and how to create a sales strategy. How Meghan has built a 6 figure business without a huge...

Here's what we're covering in this episode:     The steps to creating a clear transformation on your home page.   How to write your about section.   How to add powerful social proof on your website.   Creating a clear and easy way to find more about your services.               Connect with me: Website - www.elisehodge.com.au Instagram - @elise_hodge               Enjoy today's episode? I'd love it if you could... Post a screenshot...

Emily is a Multi-Award Pro Makeup Artist who put down her tools to become an Online Educator. Her mission is simple - to equip busy, professional women with the ability to whip up their own beautiful makeup, so they can show up with more confidence.   Here’s what we're covering in this episode: How Emily transitioned from glamorous makeup to promoting natural and inner beauty. The biggest tips for others wanting to be more "themselves" in business and add their own unique flair to how...

Here's what we're covering in this episode:     Building a purposeful and sustainable business.   Why you only need one powerful offer.   Creating a simple, repeatable system for attracting, nurturing and converting leads.   How to expand your audience with meaningful collaborations.               Connect with me: Website - www.elisehodge.com.au Instagram - @elisehodge               Enjoy today's episode? I'd love it if you could... ...

Diana is a brand strategist and consultant helping established female CEOs build personality-infused brands. She is the creative brain behind Deeply Rooted Studio and she is currently enjoying fresh coconuts in Bali, and can’t wait to start traveling again soon. Her why is deeply rooted in helping others to be seen and heard for who they truly are. You don’t have to pick one thing anymore. Your business can reflect all parts of you.     Here’s what we're covering in this episode: How...

Here's what we're covering in this episode:     What is social proof?   The different types of social proof and where to put social proof   How you can collect scroll-stopping testimonials.               Connect with me: Website - www.elisehodge.com.au Instagram - @elisehodge               Enjoy today's episode? I'd love it if you could... Post a screenshot on your IG Stories and tag @elise_hodge so I can repost you. Leave a review on...

Sarah is a business coach for product-based business owners. She helps hundreds of online store owners to scale their businesses using Instagram, through her courses and coaching. She also just recently launched her own limited-edition apparel line called Makers Club.     Here’s what we're covering in this episode: Sarah shares the process of launching a physical product. How Sarah has been able to monetise a small audience using content marketing. How Sarah has used Reels to grow her...

Here's what we're covering in this episode:     What business looks like when you're offering everything to everyone.   Why you shouldn't have multiple offers in your business.   What you can do if you have multiple ideas for offers.               Connect with me: Website - www.elisehodge.com.au Instagram - @elisehodge               Enjoy today's episode? I'd love it if you could... Post a screenshot on your IG Stories and tag...

Here’s what we're covering in this episode: What inspired Danielle to chase the entrepreneurial world Creating a global community for female entrepreneurs Danielle's process for implementing systems to expand her team Making a pivot from in-person events to the online space during the pandemic   Connect with Danielle: Instagram Website   Enjoy today's episode? I'd love it if you could... Post a screenshot on your IG Stories and tag @elise_hodge and @danilivinglife and we'll...

Here's what we're covering in this episode:     Why you need to niche down.   What it actually looks like to niche down.   Difference between a generic phrase and a specific phase that speaks to one person       Connect with me: Website - www.elisehodge.com.au Instagram - @elisehodge   Enjoy today's episode? I'd love it if you could... Post a screenshot on your IG Stories and tag @elise_hodge so I can repost you. Leave a review on Apple Podcast Subscribe...

Here's what we're covering in this episode: Why you need to niche down What it actually looks like to niche down Difference between a generic phrase and a specific phase that speaks to one person   Connect with me: Website Instagram   Enjoy today's episode? I'd love it if you could... Post a screenshot on your IG Stories and tag @elise_hodge so I can repost you. Leave a review on Apple Podcast Subscribe for new episodes every Monday          FREE COPYWRITING CLASS FOR...

Here’s what we're covering in this episode: The biggest mindset shifts Laylee's had to have as she's grown her business How Laylee moved into the online education space What Laylee's small but mighty team looks like (and how she went about hiring them!). How Laylee landed her spot on coveted conference stages (and tips for how you can too!)     Connect with Laylee: Instagram Website   Enjoy today's episode? I'd love it if you could... Post a screenshot on your IG...

Here's what we're covering in this episode: An update on all things personal-wise and third-trimester update. Hiring my new team members and the process behind onboarding and hiring. What's next for the business? What will maternity leave look like?   Connect with me: Website Instagram   Enjoy today's episode? I'd love it if you could... Post a screenshot on your IG Stories and tag @elise_hodge so I can repost you. Leave a review on Apple Podcast Subscribe for new episodes every...

  Here’s what we're covering in this episode: How Ellen scaled from her first $300 client to growing to 7 figures in revenue What a marketing plan looks like to hit $10k months without posting every day or needing a large audience How Ellen has managed to transition from one person to building a team How to conduct effective networking and build meaningful connections     Connect with Ellen: Instagram Website - Join our free masterclass on how to make your first $10k...

10 seconds. That is ALL you've got to connect with your next website visitor. Fail to capture their attention? They'll be bouncing on over to your competitor's site... and choosing THEM first. *Cue the tears and second glass of wine* While this is a really sucky situation, it doesn't have to stay that way!  That's why in this week's episode, I'm taking you to website copy school and sharing 4 copywriting mistakes you MUST avoid if you want to convert dream clients. Because once...

Bonnie is a brand designer and strategist helping women entrepreneurs craft elevated, strategic brands that position them as the go-to experts their ideal clients are searching for. When she's not designing high-converting brands for her clients, you can find her coaching fellow designers or hosting her own show, the Brand Strategy Podcast. Here’s what we're covering in this episode: How to tell it's time for a rebrand (and what the difference is between a complete rebrand and a...

In this episode, I'm sharing... How I hit 6 figures in my second year of business  How I've streamlined my business to create more income with less offers What worked, what didn't work & my biggest learnings A breakdown of my revenue (how much is services, how much is from my course) What my plans are for the next year of my business, particularly with a baby on the way! Rebranding episode mentioned: 9 steps to consider when rebranding your business Website copy training for...

Here’s what we're covering in this episode: The challenges Tracey had to overcome as she moved her in-person business across Canada from Ontario to Alberta    How Tracey transitioned from the wedding industry to the branding space   When Tracey knew it was time to launch into the education space (and how she did it!)   Connect with Tracey: Instagram Website   Enjoy today's episode? I'd love it if you could... Post a screenshot on your IG Stories and tag...

Want to land dream clients on repeat with high-converting website copy?  I've created a free, on-demand class to show you how. Watch it now here >>   Connect with me: Website Instagram   Enjoy today's episode? I'd love it if you could... Post a screenshot on your IG Stories and tag me @elise_hodge so I can repost you Leave a review on Apple Podcast Subscribe for new episodes every Monday

Here’s what we're covering in this episode: The tipping point that made Teresa quit her day job and jump into wedding photography full time How Teresa pivoted her wedding photography business during the COVID-19 Pandemic The biggest mindset shifts Teresa has had as she's grown her business How Teresa niched down to grow faster How Teresa has created an amazing client experience that gets her clients referring her to other dream clients    Connect with Teresa: Instagram Website ...

What we're covering in this episode: The different elements of a high-converting website How to know whether you should hire an expert or do it yourself What it actually takes to be your own copywriter   Want to DIY your website copy?  I've created a free, on-demand class to show you how. Watch it now here >>   Connect with me: Website Instagram   Enjoy today's episode? I'd love it if you could... Post a screenshot on your IG Stories and tag me @elise_hodge so I can repost...

Here’s what we're covering in this episode: How to book 10K+ projects without feeling like a sleaze bag or like you're selling your soul.  What a powerful 10K offer looks like Carli's out-of-the-box approach to marketing and how she makes it fun How Carli had her biggest revenue month off the back of viral TikTok videos How Carli structures her business around her life as a mom of two little ones   Connect with Ashley: Instagram Website TikTok Learn how to sell 10K+ packages with...