“Great content! Have the book and use it as a guide as well, recommend anyone to read it!
Question to Tim: How would you tackle this challenge?
We’re a new brand in the weight and fat loss space. We’re planning to do blog content but we feel that there is a high likelihood that we will get very low qualified traffic and ROI on it.
Our challenge is we are in the very very crowded weight loss niche. Most keywords or phrases already have a lot of content that is long and well optimised for the search intent. We are a UK based company and are not planning to sell outside the UK for the first 2-3 years meaning we only target traffic in the UK which highly decreases the qualified search traffic. We don’t have a physical location to directly target local searches. The longtail keywords we find has less than 10 searches/month in the UK in the Google keyword planner. Writing 1,500 words for less than 10 searches feels like it will give a very low ROI.
FYI our lifetime customer gross profit is roughly £50 as it’s not likely a repetitive customer.
Company description:
To lose weight and fat most people do hours of exercise and stick to strict diets. Prime Science has created a Fat Burner Vest and Fat Freezing Belt that burns a lot of calories and freezes away fat without moving. This makes you lose weight and fat while getting hours back and also enjoying the food you love.”
Notrelevant23 via Apple Podcasts ·
Great Britain ·
01/21/22