#105 Your Sales Script for a ‘No, Yes, or Maybe’ Response
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What should your sales script be when you get a ‘no, yes, or maybe’ response from a buyer?   In this episode I speak with sales superstar, Mia Van Tubbergh from Elm Professional, and she tells you.   For each reply, Mia says, there’s a response that you can have prepared, even if you’re not sure what they’re going to say, because sales is a predictable cycle. A Foodpreneur just needs to get to know the steps.   Listen to this episode and walk away knowing:    💸 what to say in response to any three of the typical buyer responses;  💸 how to ‘stay at the table’ and keep negotiating if the initial response is not a ‘yes’; and  💸 how to navigate the beast that is the retail world, especially if you’re avoiding that race to the bottom that so many brand owners are faced with when pitching their products.   Mia also has a solution for when you’re being ghosted too. You’re welcome. 😊   Mia will be speaking on the Main Stage at Foodpreneurs Festival about ‘Sales Strategies For When You Get a ‘No’, ‘Delisted’ or ‘Ghosted’, and the team from Elm Professional will be in the Festival Fairground on May 17th. Get your tickets now so you can hear more about what your sales script needs to be to ensure your product is landing on more retail shelves and staying there!    LINKS & RESOURCES: Foodpreneurs Festival -  Your Year’s Worth of Sales & Promotion Opportunities All in One Day!Tickets to Foodpreneurs FestivalYour Free Pitch Plan (new updated version!)Become A Festival InsiderElm ProfessionalEpisode #66 Reframing the Sales ConversationThis episode is brought to you by Foodpreneurs Festival, bringing packaged food & drink brand owners, retail buyers, media & industry experts together under one roof. Foodpreneurs Festival on May 17 in Sydney, includes a packed schedule of events, including: note taking-worthy talks; expert panel discussions; networking and collaboration opportunities; business-building sessions with industry experts; an exciting showcase of the latest and greatest food and drink products (including yours!); and loads more to help foodpreneurs get their products on retail shelves, land in more consumer baskets and put more money in their pockets! Whether you’re new to the food and drink industry, or a seasoned Foodpreneur, get ready for an epic celebration of all things food and drink at the 2024 Festival! But that’s not all! In an opportunity that’s 64 times bigger than last year, Foodpreneurs Festival is hosting a thrilling event for packaged food & drink brand owners to take their shot* at coming face-to-face with retail buyers and getting their products listed on retail shelves. Tickets are now on sale via Eventbrite until sold out. * Terms & conditions apply. See website for the details.
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