On today's episode Sarah interviews Britney Jones, owner of EA Bride Magazine, Kansas City's local publication for all things wedding. Britney talks about how to build a team, how print advertising isn't dead, and why now more than ever wedding businesses should be investing in advertising. Britney & Sarah also chat about the Wed Midwest Conference, presented by EA Bride on Tuesday, August 20th in Kansas City. For Better + For Worse listeners can purchase tickets by visiting this...

On today's episode Sarah talks about all things social media from which platforms wedding professionals should be utilizing, to giving her top tips on how to optimize your presence. Visit https://www.planoly.com/referral/forbetterforworsepod. Or, use referral code forbetterforworsepod on planoly.com to get started today!

In this episode Sarah talks about how being busy, and being productive, are not the same thing. And how sometimes we can trick ourselves into thinking if we're busy we're making money, even if we really aren't. Stop being the busy boss in your business, and start being more productive today!

Today Sarah interviews Ashley Backs, Owner of Hello Lovely Salon & Spa, as well as on location hair & makeup for events. In this episode we cover how to build a team, how to juggle motherhood and entrepreneurship, and so much more.  Here is a little more info on Ashley: Ashley Backs is a serial entrepreneur. Starting 3 successful companies before turning 28. She balances life, work and motherhood in her own way and doesn’t apologize for always going “all in”. With a passion for...

Hate networking? Girl, join the club. Our favorite love/hate relationship gets a new twist as Sarah shares her top tips on how to network, and create genuine relationships without feeling like you're networking. Make sure to check out your local Rising Tide Society, or Thursday Therapy chapter, to get started on networking your heart out!  Ready to come on the podcast, or have a topic you want to hear Sarah cover? Send us an email by clicking here!

Get ready to have your mind blown with information overload! Today on the podcast Sarah interviews Emmy Gorman, owner of Blush Bridal Boutique and Lovebird Jewelry Collective. Emmy & Sarah discuss the need to invest in your employees, setting big goals, and the importance of providing a positive experience to your clients. Want to learn more about Emmy, or look into carrying Lovebird in your boutique? Follow her today! Blush Facebook: https://www.facebook.com/blushbridalne/ Blush...

Are you a bridal boutique wanting to learn more about selling to plus size brides, but don't know where to start? Today Sarah gives her top six tips to creating a positive experience when curvy brides visit your boutique. From sample sizes to carry in store, designers to watch, and how to capture these brides before they even walk in the door, Sarah takes her expertise as a plus size bridal boutique owner, and shares it with you! Interested in learning more about plus size? Visit All My...

Have you ever wondered what it would be like to travel the world and own a business at the same time?  On today's episode of For Better + For Worse, Sarah interviews Rachael Rogers, owner of For The Story Vacations! They discuss how to close more sales, grow your company, and all things vacations. Want to learn more about For The Story Vacations? Visit their website, Facebook & Instagram now!

Setting goals can be overwhelming, but goals create a path to help you achieve your dreams! Learn how to set SMART goals for your wedding business by focusing on making your goals Specific, Measurable, Achievable, Relevant and Time-bound. SMART goal setting creates a focused target to take your business to the next level. Interested in learning more about SMART goal setting? Email For Better + For Worse to receive your free SMART Goal Setting worksheet:...

For Better + For Worse combines strategic business planning for wedding professionals with interviews from female entrepreneurs in the wedding industry. From venues, to florists, and everything in-between, For Better + For Worse is the business partner, friend, and coach you've always needed, but never knew how to get. Primarily focused on wedding vendors, this podcast challenges you to create a profitable business you love. For more information and episodes visit our website by clicking...